claudiacsf82@gmail.com | (11) 93219 3073 Marketing & Communications Executive specialized in Branding, with experience in implementing 360° Marketing approaches. Expertise in integrating digital and offline channels, including SEO/SEM, content marketing, social media, email marketing, traditional advertising, events, public relations, direct sales, and e-commerce, in leading companies in the chemical sector.Proven ability to lead organizational transformations with a strategic approach. Deep knowledge in team management, ESG practices, and execution of high-impact projects. Responsible for successful campaigns and product launches that significantly increased performance metrics and market share.Assertive and analytical, with a consistent track record of exceeding challenging targets and strengthening brands in competitive markets. Critical vision combined with effective execution, ensuring competitive advantage and sustainable growth.Efficient in managing Market Research, Product, Internal Communication, and Employer Branding. Capable of strategically aligning various areas and C-Level executive levels, forming high-performance and innovative matrix teams.Experience in budget management and resource allocation with a focus on optimizing ROI. Leadership aimed at increasing productivity, reducing costs, and promoting team development.Agile in leading organizational changes during acquisitions and mergers, with strategic reviews of planning and portfolio management. Committed to operational excellence and strengthening relationships with stakeholders to maximize business opportunities.Specialist in generating qualified leads, driving customer acquisition in B2B markets.Inspirational leadership that promotes the development of engaged and high-performing professionals.Skilled in data analysis and technological innovation, using data-driven insights to enhance marketing strategies and adapt to new tools, platforms, and agile methods.