Employed by a fairly new, privately owned food company to expand distribution channels for a new concept and product line, artesian “cake in a jar.”SELECT ACCOMPLISHMENTS:• During the pandemic, successfully set up zoom calls with key players, including, Publix corporate, Kroger corporate, and Lipari, to name a few• Increased distribution by appointing a national broker network for Fresh Bakery, Dairy Desserts, and Convenience stores• Introduced a “cake in a jar” concept to brokers on a zoom call, after distribution of samples, to discuss the quality, answer questions, and develop strategies and ideas to increase distribution• Conducted multiple zoom calls daily and had success in introducing the product at the regional and national level

Launched, owned, and operated a startup company with an innovative product, developed to circumvent tangling of an appliance and household cords; manufactured armor to protect electrical cords.SELECT ACCOMPLISHMENTS:• Performed market analysis, set up manufacturing, and distribution for the product line• Created the marketing and sales plan for the product and used the internet for both domestic & international sales• Sold the business in 2020 and joined Countertop Productions as National Accounts Director

Pioneered and developed a strategy for Burgers’ Smokehouse and essentially set up the sale and distribution of all products across the United States, coast to coast, including Hawaii; also, exported to Asia.SELECT ACCOMPLISHMENTS:• Identified retail opportunities for target products, contacted and negotiated with brokers to place products through effective marketing of the product and programs• Over nine years, sold more than 20 million dollars of new business of dry-cured bacon, ribs, and ham • Successful in gaining distribution in grocery chains, including Publix and Food Lion• Cold-called on several national chains and sold the largest retail cooked ribs in the company’s history to Delhaize America, Food Lion/Hannaford stores for eight years• Successful in placing the product in Kroger, C&S Wholesale, Merchants Distributors/Lowes Foods, and AWG

Introduced the sausage product line to the Southeast that was virtually virgin territory. Setup and appointed (10) brokers and collectively leveraged skills and contacts to get placements in both Winn Dixie and Food Lion.SELECT ACCOMPLISHMENTS:• Sold 350,000 lbs. in the first year, 640,000 lbs. in the second year, 1.6 million lbs. in the third year, and 2.3 million lbs. in the 4th year• Became the first Southeast Regional Manager in company history to sell over one million pounds for two consecutive years