Responsible for reinvigorating marketing and sales strategies to adapt to shifting demographics. Collaborate with managers, the Vice President, and ownership to aid in recognizing growth possibilities. Utilize large and natural language models to deliver high performing AI solutions that result in improved accuracy, message delivery and efficiency. Design communication and marketing plans for specific target audiences, creating seasonal and special campaigns, all with the aim to achieve monthly… Show more Responsible for reinvigorating marketing and sales strategies to adapt to shifting demographics. Collaborate with managers, the Vice President, and ownership to aid in recognizing growth possibilities. Utilize large and natural language models to deliver high performing AI solutions that result in improved accuracy, message delivery and efficiency. Design communication and marketing plans for specific target audiences, creating seasonal and special campaigns, all with the aim to achieve monthly sales growth. Show less

Applied knowledge of local market and senior living placement process to deliver expert advice to individuals and families considering transition into senior living. Educated clients on spectrum of long-term care options. Consulted for nonprofit entities, guiding Board development and strategic planning initiatives.• Partnered with families, mediating when individual members disagreed on housing, health, and wellness goals, and identifying most effective senior living solutions for each… Show more Applied knowledge of local market and senior living placement process to deliver expert advice to individuals and families considering transition into senior living. Educated clients on spectrum of long-term care options. Consulted for nonprofit entities, guiding Board development and strategic planning initiatives.• Partnered with families, mediating when individual members disagreed on housing, health, and wellness goals, and identifying most effective senior living solutions for each unique family situation.• Facilitated development of marketing and planning initiatives for struggling nonprofit recreation association, resulting in 30% increase in membership, new revenue streams that addressed the aging physical plant, and a structured marketing plan designed to promote continued growth and fiscal health in a competitive market. Show less

Led staff of 80 for five entities under single brand name while serving as chief staff executive. Regularly collaborated with Board of Directors to identify enterprise objectives. Executed new initiatives via planning and management to fulfill policies. Directed all facets of operations for two senior living campuses, analyzing current procedures to identify areas for growth and instituting process improvements for seamless daily operations. Reduced cost and increased revenues via close… Show more Led staff of 80 for five entities under single brand name while serving as chief staff executive. Regularly collaborated with Board of Directors to identify enterprise objectives. Executed new initiatives via planning and management to fulfill policies. Directed all facets of operations for two senior living campuses, analyzing current procedures to identify areas for growth and instituting process improvements for seamless daily operations. Reduced cost and increased revenues via close supervision of financial operations, including budget preparation and asset administration.• Raised over $4M for organization via effective fundraising and development strategies.• Analyzed aging services market and advanced marketability via collaboration with Board of Directors to develop targeted strategic planning initiatives and public relations strategies.• Developed competent staff by hiring effective team players, training new team members, and establishing continuing education and professional development opportunities.• Interfaced with corporate, civic, and governmental partners, as well as sponsors and related trade organizations, as organization’s primary spokesperson.• Ensured compliance with requirements set forth by regulatory and governance partners, including U.S. Department of Housing and Urban Development, IRS, local housing authority, and state departments of health and community affairs. Show less