Claudio Luiz Da Silva

Claudio Luiz Da Silva Email and Phone Number

Director of AI and Transformation @ TIM Brasil
Rio de Janeiro, RJ, BR
Claudio Luiz Da Silva's Location
Rio de Janeiro, Rio de Janeiro, Brazil, Brazil
Claudio Luiz Da Silva's Contact Details

Claudio Luiz Da Silva work email

Claudio Luiz Da Silva personal email

About Claudio Luiz Da Silva

Welcome to my profile! I'm a seasoned digital marketing and commerce strategist with over 15 years of experience driving transformative outcomes for leading brands across Latin America. As a recipient of Effie Awards, I have a proven track record of delivering exceptional results through innovative strategies and a customer-centric approach.In my role at Accenture Song, I spearheaded a digital sales transformation project across Brazil, Mexico, and Colombia, resulting in a 30% increase in online sales and a significant enhancement in customer engagement. My leadership in managing cross-functional teams and optimizing digital campaigns has consistently driven performance improvements and revenue growth.With a strong background in managing large-scale budgets and leading initiatives in OTT services, digital marketing, and e-commerce, I excel in creating and executing comprehensive strategies that align with business objectives. Let's connect and explore how my expertise can drive growth and innovation for your organization.

Claudio Luiz Da Silva's Current Company Details
TIM Brasil

Tim Brasil

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Director of AI and Transformation
Rio de Janeiro, RJ, BR
Website:
tim.com.br
Employees:
19353
Claudio Luiz Da Silva Work Experience Details
  • Tim Brasil
    Director Of Ai And Transformation
    Tim Brasil
    Rio De Janeiro, Rj, Br
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  • Accenture Song
    Digital Marketing Advisory - Digital Commerce For Latam Projects (Mexico, Colombia And Brazil)
    Accenture Song Jun 2021 - Present
    Rio De Janeiro, Brazil
    - I spearheaded a groundbreaking Digital Sales project spanning Latin America, managing cross-country teams in Brazil, Mexico, and Colombia. This initiative streamlined digital sales processes by integrating Digital Marketing, Digital Commerce, Retail Media (including Amazon, MercadoLibre, and Quick Commerce platforms like Rappi and iFood), and Data & Measurement into a cohesive business approach.- I led a Marketing and Digital Sales Operation for a prominent Brazilian Education Group, driving the attraction of online graduate students. This multifaceted project involved overseeing diverse workgroups, including Design, Media, Web Analytics, CRM, Insight, and Outbound Sales (comprising call center and bot sales via WhatsApp). Moreover, I effectively managed a substantial monthly investment budget in digital media, totaling millions of reais.
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  • Independent Consultant
    Independent Business Consultant
    Independent Consultant Jul 2019 - Dec 2020
    Brazil
    - During my tenure as a Business Development consultant in Latin America, I collaborated with Twitch, the premier live streaming platform for gamers worldwide. My role involved identifying and nurturing distribution opportunities across the region, working closely with telecom operators, device vendors, and consumer goods companies to expand Twitch's presence in Latin America.- Moreover, as a Partner in Service Supply Customer Care, I assumed responsibility for overseeing all cognitive customer care channels (including SMS, Chatbot, and WhatsApp) for a leading Brazilian telecom operator. I spearheaded initiatives focused on customer support, as well as up-selling and cross-selling services through AI-powered chatbots utilizing Natural Language Processing (NLP) and Machine Learning (ML) technologies."
  • Samba Tech
    Director - Mobile Digital Service And Ott (Statutory Director)
    Samba Tech Jan 2018 - Jul 2019
    Rio De Janeiro, Brazil
    Responsible for spearheading the mission of mobile digital services and OTT products, including video and online education. This encompassed driving revenue growth, spearheading product development initiatives, and identifying lucrative business opportunities.
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  • Abott'S
    Director
    Abott'S Sep 2018 - Jun 2019
    São Paulo Area, Brazil
    Diretor na Associação Brasileira de OTTs www.abotts.com.br
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  • Tim Brasil
    Senior Marketing Marketing - Head Of Value Added Services (Vas) And Mobile Financial
    Tim Brasil Nov 2016 - Jan 2018
    Rio De Janeiro Area, Brazil
    I led the strategic direction for: a) Mobile value-added services, including OTTs, Mobile Games, and Engagement Promotion Services. b) Mobile financial services, such as e-wallets and mobile device insurance. c) Bundle offers integrating Telco services with additions like Music, Cloud Services, and Entertainment. d) Initiated the Mobile Advertising business startup, driving innovation and market penetration strategies.
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  • Timwe Group
    Associate Director - Marketing And Business Development
    Timwe Group Sep 2015 - Nov 2016
    Rio De Janeiro Area, Brazil
    - Crafted comprehensive Business Development Strategies.- Established and nurtured relationships with top-tier management, including CMOs and directors, within the Brazilian wireless carrier market.- Leveraged international experience to drive product development and successfully negotiate commercial proposals in Mexico and Colombia.
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  • Ied Istituto Europeo Di Design
    Business Strategy Consultant - Digital Marketing Strategy
    Ied Istituto Europeo Di Design Mar 2015 - Sep 2015
    Rio De Janeiro Area, Brazil
    - Developing a digital strategy of Go To Market.- Digital Marketing Strategy: setting to funnel for online purchase customers (from Lead to Subscribe).- Digital Strategy: Social Media and Online Media.- Crowdsourcing projects with Millennials customers for co-creation education product.- Brand strategy: Brand attributes and market positioning.
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  • Bamboo Tech
    Co Founder, Digital Strategist, Marketing Executive, Iot Strategy
    Bamboo Tech Apr 2014 - Jul 2015
    Rio De Janeiro Area, Brazil
    I launched this startup focused on developing IoT solutions with Beacons sensors for Retail and GYM, connecting the physical world with the digital (Online-To-Offline), creating a single business platform for companies' strategy using remarketing in physical and digital channels.
  • Tim Brasil
    Marketing Manager - Youth Segment, Tim Beta, Futebol, Infinity, Liberty Torcedor
    Tim Brasil Jan 2012 - Apr 2014
    Rio De Janeiro Area, Brazil
    Head of TIM beta and Football segment
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  • Tim Brasil
    Marketing Manager - Youth Segment, Tim Beta
    Tim Brasil Jul 2010 - Jan 2012
    Rio De Janeiro Area, Brazil
    Youth Segment: TIM beta founder
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  • Prefeitura Da Cidade Do Rio De Janeiro
    Head Of Organizational Development
    Prefeitura Da Cidade Do Rio De Janeiro Mar 2005 - Feb 2009
    Rio De Janeiro Area, Brazil
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Claudio Luiz Da Silva Skills

Marketing Business Strategy Business Development E Commerce Market Planning New Business Development Marketing Strategy Business Planning Mobile Devices Competitive Analysis Marketing Management Empresas Startups Marketing Digital Start Ups Strategy Product Marketing Market Analysis Product Management Leadership Team Leadership Strategic Partnerships Mobile Marketing Key Performance Indicators Marketing Communications Segmentation Digital Strategy Telecommunications Social Media Marketing Digital Marketing Youth Marketing Go To Market Strategy Product Launch Portuguese Direct Marketing Trade Marketing Vas Strategic Thinking Visual Thinking Negotiation Management Monetization Strategic Planning Digital Product Development Kpi Product Development

Claudio Luiz Da Silva Education Details

Frequently Asked Questions about Claudio Luiz Da Silva

What company does Claudio Luiz Da Silva work for?

Claudio Luiz Da Silva works for Tim Brasil

What is Claudio Luiz Da Silva's role at the current company?

Claudio Luiz Da Silva's current role is Director of AI and Transformation.

What is Claudio Luiz Da Silva's email address?

Claudio Luiz Da Silva's email address is cl****@****.com.br

What schools did Claudio Luiz Da Silva attend?

Claudio Luiz Da Silva attended Coppead Ufrj, Escola Superior De Propaganda E Marketing, Music School Villa-Lobos.

What are some of Claudio Luiz Da Silva's interests?

Claudio Luiz Da Silva has interest in Science And Technology, Education, Economic Empowerment.

What skills is Claudio Luiz Da Silva known for?

Claudio Luiz Da Silva has skills like Marketing, Business Strategy, Business Development, E Commerce, Market Planning, New Business Development, Marketing Strategy, Business Planning, Mobile Devices, Competitive Analysis, Marketing Management, Empresas Startups.

Who are Claudio Luiz Da Silva's colleagues?

Claudio Luiz Da Silva's colleagues are Matheus Guilherme Biscaia, Pedro Dos Santos, Mario Peres Rios, Marcus Loos, Michele Pereira, Felipe Rocha Lazarini, Matheus Rigobelo.

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