C. Mark Hastings Email & Phone Number

Led a department of talented individuals with a broad set of responsibilities including Sales Strategy, Call Planning, Incentive Compensation, Sales Analytics, Sales Reporting, Business Intelligence, Data Management, Data Warehousing, Application Development, Fleet, Sample Administration, CRM/SFA Systems, Field Support, Field Communications, State Spend Reporting, and Meetings Planning.

Managed a functionally diverse department with responsibility for data management, customer information, business process improvement, field applications, reporting and analysis.

Managed the integration of Unimed Pharmaceuticals’ sales information systems and processes in a seamless and transparent fashion.

Pioneered the development of a new department within Business Planning focused on data management and business processes specific to the sales information environment.

Partnered with the Women's Health marketing team by providing comprehensive market research and sales analysis.

Designed and implemented pre-launch market research for a highly specialized product in the transplant-immunosuppressive market.

Developed and executed marketing research to support an established in-line antibiotic marketed to both pediatricians and primary care physicians.

Maximized the sales of a broad portfolio of ethical pharmaceuticals including anti-infectives, cardiovasculars, anti-inflammatory agents, hormone replacement therapy, CNS agents, and pediatric vaccines. Successfully launched nine separate new product introductions.