Chris Martire Email & Phone Number

Independent consultant to library consortia and individual libraries and to publishers and other content providers. Projects typically include license negotiation, service development, pricing, outreach strategies and market research.

Contract position with responsibility for new projects, including completing negotiations with partners and vendors, establishing funding models, and working with members to ensure successful implementation of these projects.

Lead initiatives in cooperative collections including shared print, eBooks pilot project, and eResources collection development.

Established high-performance member services program with focus on member relations and member feedback. Created initial team activities, benchmarks and metrics, extended member interactive events across the U.S., and developed other programming to support enhanced member engagement.• Awarded “Most Productive” for 2012 at annual division meeting, for member outreach metrics• Significantly expanded interaction among 5,000+ U.S. members through development of two key programs: "Good Practices for Great Outcomes" and "Collective Insight: Driven by Shared Data."

Directed various program areas, including partnerships, member outreach, communications, and consortia licensing. Significantly expanded consortia offerings, including electronic resources, digitization products, and other library materials and services.• Expanded member participation in consortia licensing program resulting in more than doubling of total program revenue (from $10 to $22 million) in 5 years.• With rest of senior leadership, facilitated merger with another library membership organization to create the largest library consortia in the U.S.• Introduced group purchasing for eJournal packages and negotiated key deals with Sage, Springer, and Elsevier, resulting in considerable expansion of available eJournal content for member libraries.

Significantly grew publishing partner digital business for eBooks and print-on-demand services. Completed profiles of eBook collections and segmented these by library type (academic, public, school). Defined business model for libraries, ensuring the model supported various publisher royalty requirements.• Achieved 54% growth of eBook & print-on-demand repository in 6 months

P&L responsibility for Medical Division that produced handheld editions of top medical references (e.g., Physician’s Desk Reference). Developed sales forecasts/budgets, created marketing campaigns, established partnerships with medical publishers and societies, selected sales channels (resellers, bookstores, and web companies), and negotiated terms/contracts with publishers, marketing partners, and customers. • With New Business Sales Manager in Europe, sold pharmaceutical sponsorship for $450K, including developing marketing materials, pricing, ongoing web delivery plan and feedback.

Business development lead for top educational publishers, including Thomson Learning, Harcourt, and Wiley. With clients, created product and marketing plans for digital content for eLearning platform.• Launched key program to increase faculty use of platform; exceeded goal of 2,000 accounts in two months by 10%.

Directed publishing activities, including content acquisition, definition & development, pricing, marketing launch, and profitability. Also directed product marketing & communications.• Key member of executive team that successfully positioned company for acquisition at price that was 150% of the established minimum, largely due to significant revenue growth achieved during year.• Defined content/electronic parameters for flagship product, Literature Online, including working with content advisory board, negotiating with content providers, approving final content selections, approving user interface design, and identifying new content opportunities.

Developed and marketed new product, SilverLinker, designed to link secondary online databases with electronic full text articles. Presented key features and benefits to consortia clients. Negotiated alliances with STM publishers for linking rights, technical collaboration, and joint marketing efforts. • Developed and successfully launched key strategic STM product to ensure continued viability of core products that together generated 85% of overall company revenues.• Negotiated and directed technical relationship with key partner for “private label” use of Web technology, which enabled partner to achieve revenue of nearly $1 million in first year and resulted in $300K in new royalties.

Certificate, Fundraising Management

Ba, American Studies