Launched and directed a digital marketing agency focused on influencer and social media strategies, engaging clients like Planet Howl, Sperry, and Amnesty International. Led Saint New York's VIP seeding, reaching 7M+ organically in one quarter. Initiated Sperry's collaboration with Waterkeeper Alliance, generating 7.9k organic posts in 24 hours. Led a skilled team in performance marketing, influencer marketing, and content coordination.

Designed social launch strategies for product rollouts, focusing on influencer marketing with the goal of increasing platform engagement and onboarding new creators.

Led creator-first campaigns aimed at motivating youth voting, reaching 27M+ on Instagram. Led concept, strategy, and team coordination for national, influencer-driven initiatives. Prioritized creative collaboration, partnering with i-D, V Magazine, Teen Vogue, R13 Denim, and more.

Facilitated strategic partnerships with influencers, talent agents, and celebrities to secure high-impact press appearances and endorsements.Monitored and analyzed social media and press coverage to inform ongoing media engagement strategies and improve client outcomes.

IBM, Paper Magazine, Models.com, Elkel

Assisted Fashion Directors Carlos Nazario and George Cortina on editorial and commercial productions. Clients include:Adidas, Hugo Boss, Hyundai, V Magazine, W Magazine, i-D Magazine, Wall Street Journal, Fantastic Man, Schonn Magazine, Vogue Spain, Stern Mode Magazine, Elle Vietnam, L'Officiel Indonesia, Matthew Adams Dolan, Hood By Air, Intimissimi, etc.