Responsible for ensuring that all client online content can be found - both by search indexes and visitors - and ranks well within the SERPs (Search Engine Results Pages). The primary objective is to maximize site traffic and improve overall page rank within the major Search Engines. Tasks include:-Performing targeted keyword and content research-Gathering and analyzing data to determine current visibility of client websites -Providing insights and recommendations from the data to develop and prioritize improvements to client websites-Completing regular reporting and competitor analysis-Assisting in content planning and generation of online content - specifically regarding which content to create and which keywords to target-Developing and auditing link building opportunities and strategies-Completing comprehensive website audits to identify website technical problems including content and on-page SEO recommendations

I built an online boutique aromatherapy website on Shopify to sell handmade, small batch, high-quality rosewater sprays using organic essential oils. The primary marketing strategies included: Content Development & SEO, social media and influencer marketing plus attending and promoting the business at local markets and fairs.www.imbuegoods.com

Improving existing affiliate deals and increasing affiliate and display advertising revenue across 3 different business models: affiliate revenue, display advertising and live event coverage. Responsibilities include: managing VIP accounts, developing and delivering business and account management strategy, prospecting for new clients, producing weekly campaign status and lead optimization reports for over 100 websites (including PokerNews.com) across 30 languages.

Designed by conversion optimization experts, Rooster developed a SaaS-based "exit-intent" technology to help marketers convert abandoning visitors into leads, sales and signups.My role as Customer Success Manager was to onboard and educate new signups and convert them to paying customers; supporting them in all stages of the sales funnel. I was actively involved customer outreach, customer service and customer retention.

Pokertrip operates AllVegasPoker.com & ThePokerAtlas.com, the leading informational and community websites surrounding the poker industry in North America.

Negotiated the sale of hundreds of thousands monthly web traffic leads across 40 world leading online gambling websites (PokerListings and CasinoGuide) to ensure maximum client profitability using ‘Value Per Lead’ as a key performance indicator. Directly managed key relationships of all VIP accounts and oversaw the account management of over 100 gambling operators. Was a key member of the gambling management team and a valued contributor to formulating and delivering business strategy and meeting the business forecast targets. Traveled to over 15 international affiliate conferences and was the key representative and chief negotiator in all high level partner discussions. Managed a team of Account Managers and Sales Analysts and provided daily traffic analysis, weekly partner status reporting and bi-weekly lead optimization for more than 40 websites in 10 languages.Achievements• Negotiated multiple high-value, 12-month flat-fee deals with top poker operators in 2011 and 2012• Developed and implemented account management strategy and processes (including designing CMS functionality to optimize revenue) for international business across multiple locations and time-zones• Took part in two office down-sizings and the ultimate closure of the Vancouver office, reduced staff cost in 2010 and rebuilt a new team in Malta while still delivering on business targets and value per lead.

Managed key accounts and negotiated the sale of traffic to online gambling operators for world leading online poker affiliate PokerListings.com. Responsible for negotiating the price for qualified leads, Cost Per Acquisition (CPA) and managing relationships with top poker operators.Achievements• Managed over $18m of annual poker revenue, across 30 accounts and aggressively pursued new business.• Increased the average poker ‘Cost Per Acquisition’ by 16% (2008) and 11% (2009)• Sold over $1.5m in exclusive WSOP packages between 2007-2010• Promoted to Team Manager in 2009

Developed long-term, sustainable, and healthy client relationships while leading profitable client engagements. Accurately tracked and reported on client initiatives and pitch related costs and margins. Key client manager on the Visa, Electronic Arts and Anchor Blue accounts.

Maintained and developed relationships with existing and new customers to increase business growth, optimize the client portfolio and deliver exceptional customer satisfaction. Accounts included: Blenz Coffee, FINCAD, Farmboy Fine Arts and Greater Vancouver Food Bank.

Managed multiple tours for recording artists and bands such as The Waifs, Sweat Shop Union and Kyprios throughout the United States and Canada.

Managed a multi-media production department and performed key account manager duties for an outdoor video billboard company. Accounts included: Sony Music, Warner Bros, Coca-Cola and GM.