Colin Middaugh 🌊
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Colin Middaugh 🌊 Email & Phone Number

Director, Sales at Badger Meter at Badger Meter
Location: Buffalo-Niagara Falls Area, United States 13 work roles 2 schools
1 work email found @badgermeter.com LinkedIn matched
✓ Verified July 2026 4 data sources Profile completeness 100%

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Current company
Role
Director, Sales at Badger Meter
Location
Buffalo-Niagara Falls Area, United States

Who is Colin Middaugh 🌊? Overview

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Colin Middaugh 🌊 is listed as Director, Sales at Badger Meter at Badger Meter, based in Buffalo-Niagara Falls Area, United States. AeroLeads shows a work email signal at badgermeter.com and a matched LinkedIn profile for Colin Middaugh 🌊.

Colin Middaugh 🌊 previously worked as Director, Sales at Badger Meter and Eastern Region Manager at Badger Meter. Colin Middaugh 🌊 holds Master Of Business Administration - Mba from St. Bonaventure University.

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{first_initial}{last}@badgermeter.com
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Profile bio

About Colin Middaugh 🌊

I am a Director of Sales at Badger Meter, a leading manufacturer of flow measurement and control solutions. With over 15 years of experience in IoT, SaaS, and cellular technology, I have a proven track record of developing and executing strategic plans to achieve sales targets and expand customer bases.In my current role, I lead a team of remote sales professionals across 26 states in the eastern half of the United States. I forecast requirements, prepare annual budgets, schedule expenditures, analyze variances, and initiate corrective actions to meet regional sales financial objectives. I also establish sales objectives by creating a sales plan and quota for sales managers, account managers, and distributors to support national objectives. I contribute regional sales information and recommendations to strategic plans and reviews, prepare and complete action plans, implement productivity, quality, and customer-service standards, and resolve customer problems.My expertise in sales and customer relationship management has enabled me to consistently exceed targets and drive revenue growth. I have built and maintained long-lasting, strong relationships with customers by partnering with them to better understand their business objectives and needs. I have also received multiple awards and certifications for my outstanding performance and skills in IoT, SaaS, and sales management. I am passionate about delivering innovative solutions that enhance the efficiency and sustainability of water resources and utilities.All opinions are my own and do not reflect those of my company.

Listed skills include New Business Development, Public Speaking, Customer Service, Customer Retention, and 41 others.

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Colin Middaugh 🌊's current company

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Badger Meter
Badger Meter
Director, Sales at Badger Meter
Website
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13 roles

Colin Middaugh 🌊 work experience

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Director, Sales

Current

Milwaukee, Wi, Us

As the Director of Sales for the Eastern Region at Badger Meter, I drive the development and execution of the sales strategy in the Eastern half of the United States to attain the company's sales objectives.In this role:I forecast requirements, prepare annual budgets and schedule expenditures, analyze variances, and initiate corrective actions to meet regional sales financial objectives.Established sales objectives by creating a sales plan and quota for sales managers, account managers, and distributors to support national objectives.I contribute regional sales information and recommendations to strategic plans and reviews, prepare and complete action plans, implement productivity, quality, and customer service standards, resolve problems, identify trends, and determine regional sales system improvements to achieve regional sales operational objectives. I negotiate proposals to achieve price strategy objectives and recommended product lines by identifying new product opportunities, surveying consumer needs and trends, and tracking competitors.I cultivated and developed relationships with strategic customers and partners to expand the company's reach and strengthen its market position.I recruit, select, train, assign, schedule, coach, counsel, and discipline employees in the Eastern Region, communicate job expectations, plan, monitor, appraise, and review job contributions, and enforce policies and procedures to accomplish regional sales human resource objectives.I negotiate contracts, SLAs, and SOWs on behalf of the company to ensure favorable terms and mitigate risks.My ability to effectively manage sales operations, build and nurture relationships with customers and partners, and drive revenue growth has resulted in significant achievements for Badger Meter.

Jan 2024 - Present

Eastern Region Manager

Milwaukee, Wi, Us

As the Eastern Region Manager at Badger Meter, I drive the development and execution of the sales strategy and lead the Eastern half of the United States to achieve the company's sales goals.In this role, I have successfully:Forecasted requirements, prepared annual budgets, scheduled expenditures, analyzed variances, and initiated corrective actions to meet regional sales financial objectives.Established sales objectives by creating a sales plan and quota for account managers and distributors to support national objectives.Contributed regional sales information and recommendations to strategic plans and reviews, prepared and completed action plans, implemented productivity, quality, and customer-service standards, resolved problems, identified trends, and determined regional sales system improvements to achieve regional sales operational objectives.Negotiated proposals to achieve price strategy objectives and recommended product lines by identifying new product opportunities, surveying consumer needs and trends, and tracking competitors.Cultivated and developed relationships with strategic customers and partners to expand the company's reach and strengthen its market position.Recruited, selected, oriented, trained, assigned, scheduled, coached, counseled, and disciplined employees in the Eastern Region, communicated job expectations, planned, monitored, appraised, and reviewed job contributions, and enforced policies and procedures to accomplish regional sales human resource objectives.Negotiated contracts, SLAs, and SOWs on behalf of the company to ensure favorable terms and mitigate risks.My ability to effectively manage sales operations, build and nurture relationships with customers and partners, and drive revenue growth has resulted in significant achievements for Badger Meter.

Oct 2021 - Dec 2023

Manager - Utility Solutions

Milwaukee, Wi, Us

Dec 2020 - Oct 2021

Solution Architect- National Strategic Accounts

Milwaukee, Wi, Us

May 2020 - Dec 2020

Solutions Architect Smart Cities

Milwaukee, Wi, Us

Responsible for smart water and smart city deployments in the US and Canada.Provide technical and training and assistance .Help utilities navigate the options for AMI and LPWA technology. Assist government leaders understand the impact of new technologies across smart city solutions

Jan 2018 - May 2020

Client Partner- Mobile Solutions

Basking Ridge, Nj, Us

As a Client Partner- Mobile Solutions I am is responsible for strategic solution-based sales to an assigned Global, Domestic and International, Enterprise account base to meet/exceed all business/sales targets. Strategic services solutions are characterized by a complex combination of technical, business, financial, and human resource issues related to the strategic and tactical direction of customers. My responsibilities include •Growing VES revenue in assigned base of Enterprise Accounts to meet and exceed sales and revenue quota •Developing and managing executive relationships. Establishing "C" level contact within Accounts/Opportunities, plan and demonstrate a detailed understanding of both the customers’ sector and business drivers/challenges. Understand Solutions Selling methodology and tools and apply these regularly to gain a better understanding of the customers’ environment and manage the relationship •Developing strategic sales plans based on industry trending and customer analysis, which includes preparing executive profiles, and continuous study of assigned accounts’ industry, business and trends •Developing a version of the Strategic Plan to share with customers to solicit their input and have them gain a sense of joint ownership of the Plan. •Using effective negotiation techniques and seek to apply them in most situations. Focusing on achieving mutually beneficial, "win-win" results and be alert to customer buying signals and identifies and acts on closing opportunities •Preparing and update sales forecasts, account status reports, and recommendations to enhance account growth and revenue potential •Participating in contract negotiations. Assisting with developing proposals and oral presentations •Developing creative and customized package of new applications and services relevant to the industry/vertical of their customer base

Sep 2016 - Jan 2018

Client Partner- Connected Solutions (Edsm)

Basking Ridge, Nj, Us

Working successfully identify and secure data sales opportunities within accounts in the Professional Services, Technology, and Media Vertical. Responsible for leading the technical partnership across Verizon Wireless Business Group to successfully develop data solutions that meet the needs of our enterprise customers. Architect complex wireless data solutions including software, electronic hardware configuration, machine to machine communications and device management•Utilize and understand telecommunications networks and TCP/IP networking protocols; wireless air link protocols and transmission of data over wireless networks including: Personal Area Networks, Local Area Networks and Wide Area Networks; Fixed Mobile Convergence (FMC) and UCC techniques•Work with industry specific software developers, OEM’s and systems integrators•Partner with CPMS to increase sales funnel and grow data sales opportunities, conduct needs analysis, and develop data sales strategy for specified account module•Develop and maintain a daily sales funnel including detailed business opportunities, hardware, software, and service opportunities that leads to attainment of sales/quota/targets•Develop and maintain an expert level of knowledge regarding Verizon Enterprise Solutions products, plans, services, and solutions to proactively present to and leverage with customers and sales teams•Present to and interact with C-level leaders internally and externally on various wireless data solutions targeting the needs of the customer. Develop and provide professional presentations to audiences ranging in size from small to large, both internal and external. Provide support on-site during customer meetings, demonstrations and trials•Develop comprehensive RFP responses and ROI models in conjunction with CPMS’s and data partners•Maintain an annual expense budget within Verizon Wireless Business Group guidelines and policy

Jan 2016 - Sep 2016

Advanced Solutions Architect

Basking Ridge, Nj, Us

• Drives regional data account penetration by leveraging products and services while collaborating with National Account Managers, Major Account Managers, Business Sales Managers, Business Account Executives and Associate Directors. • Focused on solution development and architectural design for assigned customer base with specific emphasis on Verizon Business’ global managed services and communications solutions portfolio. • Knowledge of Verizon offerings across multiple disciplines including Data, Voice, UC&C, managed services, IT, security and mobility strategies • Translate customer business issues/opportunities into technical solution/business requirements • Author and deliver network designs, statements of work and technical project plans incorporating service and program management activities. • An understanding of pricing structures and associated elements including Service Level Agreements (SLAs) • Developed a solid understanding of the competitive landscape and have the ability to clearly articulate the technical differentiation and value proposition associated with Verizon Wireless versus its competitors. • Experienced in conceptualization, definition and development of IT Architecture and or telecom based products and service with verifiable instances of implementing:Data and IP Services (ATM, Frame Relay, VoIP, PIP, VPN, IP PBX) Managed Network Services (LAN, WAN, Content Delivery, Managed IP PBX) Managed Security Solutions Data Center Outsourcing (application hosting, managed storage) IT Applications Management (SOA, Web Services, RTE) • Strong knowledge of network, communications and mobility protocols • Working knowledge of switching, routing, server, video, UC&C and mobility equipment.

Apr 2014 - Dec 2015

Solutions Architect

Basking Ridge, Nj, Us

• Drives regional data account penetration by leveraging products and services while collaborating with National Account Managers, Major Account Managers, Business Sales Managers, Business Account Executives and Associate Directors. • Focused on solution development and architectural design for assigned customer base with specific emphasis on Verizon Business’ global managed services and communications solutions portfolio. • Knowledge of Verizon offerings across multiple disciplines including Data, Voice, UC&C, managed services, IT, security and mobility strategies • Translate customer business issues/opportunities into technical solution/business requirements • Author and deliver network designs, statements of work and technical project plans incorporating service and program management activities. • An understanding of pricing structures and associated elements including Service Level Agreements (SLAs) • Developed a solid understanding of the competitive landscape and have the ability to clearly articulate the technical differentiation and value proposition associated with Verizon Wireless versus its competitors. • Experienced in conceptualization, definition and development of IT Architecture and or telecom based products and service with verifiable instances of implementing:Data and IP Services (ATM, Frame Relay, VoIP, PIP, VPN, IP PBX) Managed Network Services (LAN, WAN, Content Delivery, Managed IP PBX) Managed Security Solutions Data Center Outsourcing (application hosting, managed storage) IT Applications Management (SOA, Web Services, RTE) • Strong knowledge of network, communications and mobility protocols • Working knowledge of switching, routing, server, video, UC&C and mobility equipment.

Nov 2011 - Apr 2014

Business Accounts Apprentice

Basking Ridge, Nj, Us

Met and exceeded monthly sales quota objectives by acquiring and retaining the accounts of small to mid-sized businesses. Generated new business in assigned territories through prospecting, cold calling networking and generating leads and referrals. Identified customer needs and utilized solution-based selling techniques to fully demonstrate the value of Verizon Wireless products and services. Recommended wireless solutions with regard to price plans, data and other enhanced services, handsets and accessories. Negotiated and closed deals. Provided follow-up training for new customers, handled equipment issues, performed rate plan analysis, explained billing and interacted with Support Center on customer service issues. Maintained and grew existing customer base and manages churn. Fully utilized all sales force automation, funnel management and prospecting tools. Was responsible for completing contracts and report-generation including tracking and forecasting reports. Continuously updated knowledge of wireless products, services, industry trends and the competitive dynamics of the marketplace. Participated in training opportunities on products and services and attended sales meetings. Represented company at trade association meetings to promote Verizon Wireless and increase presence in the community by developing relationships through chambers of commerce.

Apr 2011 - Nov 2011

Business Sales Associate

Basking Ridge, Nj, Us

Generated leads and prospects new business as well as creates new service opportunities with the existing customer base. Customer Retention: Responded to requests from field sales staff for information i.e.; price plan analysis and customer information while providing administrative and sales support, i.e.; proposals, marketing information, handling customer service issues, problem solving and follow-up on customer service issues; develops and coordinates customer training, education, and support regarding wireless phones, accessories and services. Provided pre-sale and post-sale support. Assists with seminars, trades shows, customer on-sites and attends when required. Processed all appropriate documentation for new orders/renewals and ensures policies and procedures were met with regard to sales activations. Ensures equipment activation and delivery. Supports customer extranet activations. Continuously updated knowledge of wireless products, services and industry trends. Participate in training opportunities on products and services and attended sales meetings

Sep 2010 - Apr 2011

Retail Sales Representative

Basking Ridge, Nj, Us

Met and exceeded quota/revenue target for net activations, customer renewals, accessories, handsets, and enhanced services. Demonstrated equipment functions and network capability. Performed rate package evaluations and proposed solutions that best benefit the company and the customer.. Maintained and grew existing customer base and managed churn. Contacted existing customers for contract renewals, and various data, accessory, and handset upsell opportunities. Ensured customer satisfaction and resolved all customer issues and concerns. Accurately processed customer transactions, audit and reconcile daily cash receipts. Responsible for thorough knowledge of all store functions. Remained current on all wireless products, services, industry and competitive trends

May 2006 - Sep 2010

Customer Care Rep

Basking Ridge, Nj, Us

Primary responsibility of this position was to provide exceptional customer service to individuals visiting the Verizon Wireless store. As a member of the store team, I strived toward helping the store achieve its financial and customer service goals. Provided exceptional customer service to individuals visiting the Verizon Wireless store, including greeting customers and assessing their needs. Exhibited quality customer service from greeting point through departure; ensuring that all aspects of a customer’s needs were met and that every customer had a positive experience. Answered phones and responds to customer inquiries in a timely manner. Other duties included service activations, processing ESN (electronic serial number) changes and bill payments, responding to billing inquiries, equipment replacement, and processing price plan changes and upgrades. Ensured that all appropriate documentation and data entry is complete. Assisted in the administrative functions of the store, including cash management and asset protection of store inventory. Reconciled cash (bank deposit, safe fund/till fund, daily financial transactions) and follow bank deposit procedures. Performs reporting functions as required.

Jul 2005 - May 2006
Team & coworkers

Colleagues at Badger Meter

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2 education records

Colin Middaugh 🌊 education

Master Of Business Administration - Mba

St. Bonaventure University

Bachelor Of Science (Bs), Business Administration And Management, General

D'Youville University
FAQ

Frequently asked questions about Colin Middaugh 🌊

Quick answers generated from the profile data available on this page.

What company does Colin Middaugh 🌊 work for?

Colin Middaugh 🌊 works for Badger Meter.

What is Colin Middaugh 🌊's role at Badger Meter?

Colin Middaugh 🌊 is listed as Director, Sales at Badger Meter at Badger Meter.

What is Colin Middaugh 🌊's email address?

AeroLeads has found 1 work email signal at @badgermeter.com for Colin Middaugh 🌊 at Badger Meter.

Where is Colin Middaugh 🌊 based?

Colin Middaugh 🌊 is based in Buffalo-Niagara Falls Area, United States while working with Badger Meter.

What companies has Colin Middaugh 🌊 worked for?

Colin Middaugh 🌊 has worked for Badger Meter and Verizon Wireless.

Who are Colin Middaugh 🌊's colleagues at Badger Meter?

Colin Middaugh 🌊's colleagues at Badger Meter include Jan Boyer, Hannah Barnette, Jeff Marek, Katrina Grizzel, and Steven Grunza.

How can I contact Colin Middaugh 🌊?

You can use AeroLeads to view verified contact signals for Colin Middaugh 🌊 at Badger Meter, including work email, phone, and LinkedIn data when available.

What schools did Colin Middaugh 🌊 attend?

Colin Middaugh 🌊 holds Master Of Business Administration - Mba from St. Bonaventure University.

What skills is Colin Middaugh 🌊 known for?

Colin Middaugh 🌊 is listed with skills including New Business Development, Public Speaking, Customer Service, Customer Retention, Wireless, Telecommunications, Account Management, and Customer Satisfaction.

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