Colleen Seitz Email & Phone Number

Tampa, Fl, Us

Tampa/St. Petersburg, Florida Area

*Hired, managed and motivated team of digital producers responsible for website, mobile app and social media initiatives. Built roadmap for overall digital strategy. *Established criteria for training reporters and on-air talent on the use of social media to build page views and familiarity in the market. *Grew cleveland19.com from No. 4 to No. 3 on social media (Per ShareRocket and Facebook insights) *Collaborated with News Director to set and manage digital expectations of newsroom staff. *Increased video views from less than 100K to 400K per month per Google Analytics *Implemented strategy for use of Facebook Live, including feeds from across country. *Built content strategies for 2016 election year and Republican National Convention in Cleveland, Cavaliers Championship and parade, World Series run and Tamir Rice shooting verdict. *Developed best practices, documentation and breaking news plans. *Utilized data-analytics tools (including Google Analytics, comScore, Flurry, Urban Airship and others) on a daily basis to inform tactical and strategic decision-making. *Shared knowledge on SEO to gain referrals from Google.*Best TV Website (Ohio Excellence in Journalism Awards by Press Club of Cleveland) - WOIO 2016; WEWS 2014, 2013, 2012, 2011, 2001, 1999 *Best online feature story on Samaria Rice WOIO - 2016, Sharon Budd Strong WEWS - 2015 (Ohio Excellence in Journalism Awards by Press Club of Cleveland)

*Developed and created design for newsnet5.com, 1st TV website in Cleveland, from beginning (1st employee). Hired first digital staff. *Directed content and revenue strategic plans. *Managed digital and social media team while working with digital marketing team. *Maintained internal systems to keep digital and social platforms competitive 24/7. *Built special content sections, including trial of serial killer Anthony Sowell and Cleveland’s rock ’n’ roll history. *Attended Scripps Leadership Challenge.*Maintained & managed website 24/7, including video, slideshows, flash and contests. *Lead team planning for major event coverage, including breaking news & elections.*Regional Edward R. Murrow/Best TV Website 2013*Best use of digital media - WEWS (Ohio Associated Press) - 2015, 2013 *Best web site - WEWS (Ohio Society of Professional Journalists) - 2015, 2013, 2012, 2011 *Best TV Website - WEWS (Ohio Society of Professional Journalists) - 2015, 2014, 2007 *Best news story 1st & 2nd place - WEWS (Ohio Society of Professional Journalists) - 2015 *Best online general news story - WEWS (Ohio Excellence in Journalism Awards by Press Club of Cleveland) - 2015 Tamir Rice shooting *Best Mobile or Tablet App - WEWS (Ohio Excellence in Journalism Awards by Press Club of Cleveland) - 2014 *Best feature for “Cleveland Rocks” - WEWS 2013 & “Anthony Sowell" 2011(Ohio Society of Professional Journalists) *Best in Ohio web site (Ohio Excellence in Journalism Awards by Press Club of Cleveland) - WEWS 2012 *Best TV Website - WEWS (Ohio Associated Press Broadcasters Association) - 2011 *Iris Award finalist by NAPTE - newsnet5.com 1999 *Emmy Awards, Outstanding Individual Achievement by a Producer - 1994 & 1992 (NATAS Lower Great Lakes Chapter)

6 p.m. news producer, won 2 Emmy Awards

Ba, Spanish, Journalism

Spanish, Economics

Activities and Societies: Member of Kappa Alpha Theta sorority

Spanish

Activities and Societies: Member Kappa Alpha Theta