Connor Sparkman Email & Phone Number

Santa Cruz, Ca, Us

San Francisco, California, Us

San Francisco, California, Us

- Lead a team of Analytics Engineers & Data Scientists that support Product, Marketing, and Finance- Managed project to rebuild GTM Analytics data pipelines and back-end infrastructure in DBT- Own company-wide project to build and rollout Looker as core Business Intelligence tool and single source of truth for business reporting- Automated reporting for high priority meetings and use-cases

San Francisco, California, Us

- Helped 3x Enterprise lead conversion rates by building Lead Scoring Model- Architected and built Marketing Analytics reporting infrastructure- Built Account Scoring Model (Marketing Qualified Accounts) to optimize Large company outbounding efforts- Lead Forecasting & Planning- Rebuilding company analytics infrastructure as part of migration to Looker & DBT

Mountain View, Ca, Us

Analytics lead for global standardization of Pipeline Council and Funnel performance analytics.Helped Google Cloud define and align on sales funnel stages and metrics across global business teams.Managed and built architecture to support the automation of analytics support for Pipeline and Funnel Performance councils.Lead Google Cloud Marketing's initial migration efforts to adopt Looker as their core business intelligence platform.Hosted Looker developer training sessions for Google Cloud Marketing's Business Intelligence, Data Analytics, and Data Science teams.Key analytics leader for Looker's systems integration into Google Cloud.

Mountain View, Ca, Us

Looker joined Google Cloud in 2020!- Architected & built Looker Block for Google Analytics as part of Looker+Google Cloud's first joint product release- Consulted with the Grow with Google team as a Data Visualization Subject Matter Expert for the Google Data Analytics Certificate program

Santa Cruz, Ca, Us

Manage and support internal analytics for Looker's Global Marketing department- Built Looker's Multi-Touch Attribution model using SQL & Looker modeling layer.- Build and maintain quarterly lead forecasting and goal planning- Collaborate with other analysts to create/improve new/existing models within LookerFull lead to customer lifecycle analytics including: - Web behavior - Funnel analysis - Region segmentation analysis - Growth potential. Support Marketing & Sales leadership teams: - Educate & advise business leaders on key insights - Provide working sessions on Looker product - Train stakeholders on how to conduct common analysis necessary to run Marketing & Sales business - Assist key stakeholders with Board presentations and other high-priority requests - Present findings and create educational documentation on analytics for non-technical users.

Boulder, Colorado, Us

Owned BI data strategy, Data Engineering architecture , and Business Analytics.Managed company-wide analytics. - Included meetings with CxO to discuss & plan company growth strategies.Headed company-wide rollout of CrossFit’s BI tool, Looker, which included - Building back-end modeling layer and data infrastructure. - Handling design and development of all live & scheduled dashboardsSupported company data migrationETL needs through the implementation of live data pipelines.Utilized Git and Agile process to manage projects and data requests.Learned Predictive analysis strategies to forecast future earnings and growth potential for all areas of business.

Boulder, Colorado, Us

Stood up CrossFit’s first data warehouse. Included using Python and SQL to: - Cleanse over 10 years of historical data - Normalize data across two heterogeneous data sourcesBuilt infrastructure and modeling layer for CrossFit's Business Intelligence Tool (Looker).- Designing and creating company dashboards and reports- Advising executives on overall security infrastructure of company’s data Wrote code for ad-hoc reporting needs and to pull large data sets for internal departments as well as third-party companies.Wrote a Command-Line User Interface Tool in Python to extract data to optimize CrossFit's ad-hoc data analysis needs.Worked alongside IT and Engineering team to assist in the migration of online registration platforms for CrossFit’s largest revenue-generating department- Coordinated rollout and executed training process for the Support Team dedicated to the registration platform - Included: live training sessions, recorded screen shares and online communications

Boulder, Colorado, Us

Boulder, Colorado, Us

Bachelor'S Degree, Psychology

Data Analytics

Computer Science