Becky Keith

Becky Keith Email and Phone Number

VP of Design and Strategic Accounts @ Reflective Apparel
marietta, georgia, united states
Becky Keith's Location
Smyrna, Georgia, United States, United States
Becky Keith's Contact Details
About Becky Keith

B2B MARKETING  B2B SALES Officer-level business driver and strategist with more than 30 years’ corporate leadership experience envisioning, executing, and delivering unparalleled revenue. Differentiating value is the talent for defining a strategic business plan that synchronizes product development with marketing, merchandising and key financials. Finesse for building image, identity, and romancing products to bring the next innovation to market 1st. Strongly process management-oriented, from significant background in Fortune 500 firms.Turned around a distressed Fortune 500 company division, drove product development, strategic marketing, and B2B sales, and generated $22 million. Started a division for a private corporation, synchronized the business, marketing and sales plans, and launched revolutionary products to drive sales from $0 to $17 million. Conceptualized and introduced a new brand targeting the service sector, which grew from $0 to $10 million, strategically directing product development, marketing, merchandising and end-user pull-through.Specialties:  B2B Sales & Market Planning New Product Development Distributor & Wholesaler Management Vendor Relations National Account Management Product Merchandising End User Pull-Through

Becky Keith's Current Company Details
Reflective Apparel

Reflective Apparel

View
VP of Design and Strategic Accounts
marietta, georgia, united states
Employees:
35
Becky Keith Work Experience Details
  • Reflective Apparel
    Vp Of Design And Strategic Accounts
    Reflective Apparel Mar 2023 - Present
    Marietta Ga
  • Reflective Apparel Factory
    Vp Sales
    Reflective Apparel Factory Feb 2016 - Mar 2023
    Metro Atlanta
  • Rebecca K & Associates Llc
    Owner
    Rebecca K & Associates Llc Nov 2008 - Feb 2016
    Greater Atlanta Area
    Sales,Marketing, Business and Product Development with emphasis in Textiles, Apparel, Work Wear and Uniforms. Clients include: Walls FR Industries, Eyelevel Interactive, and Alpha Industries.Expertise in safety, food processing and pharmaceutical, hospitality, image, government,, healthcare and basic industrial apparel. Business development through industrial laundry, uniform resellers, and promotional products channels of distribution.
  • Russell Corporation
    Vp/Gm
    Russell Corporation Aug 2004 - Aug 2007
    Drove Revenue and Profit for woven and knit fabric division. Sales, Marketing, Merchandising, Product development, General Management
  • Intex Corporation
    Vp Sales & Marketing
    Intex Corporation Jan 1999 - Jul 2004
    Start up uniform apparel business growing from 0 to $17M in five years. Business was sold. Product Management, Sales, Marketing, Customer service, Revenue , Budgets and profit.
  • Vf Corporation
    Vp Image Apparel
    Vf Corporation Oct 1981 - Sep 1998
    Greater Nashville Area, Tn
    Image and identity apparel for service sector.VP Basic Industrial Uniforms - Red Kap IndustriesMarket ManagerMerchandising and Product development

Becky Keith Skills

Product Development Marketing Start Ups Sales Marketing Strategy B2b Product Management Management New Business Development Account Management Business Planning Strategic Planning Merchandising Budgets Team Building Sales Management Business Development Apparel Negotiation Sales Operations Customer Service Market Planning P&l Management Forecasting Purchasing Textiles Uniforms Product Marketing Retail P&l Competitive Analysis

Becky Keith Education Details

Frequently Asked Questions about Becky Keith

What company does Becky Keith work for?

Becky Keith works for Reflective Apparel

What is Becky Keith's role at the current company?

Becky Keith's current role is VP of Design and Strategic Accounts.

What is Becky Keith's email address?

Becky Keith's email address is bj****@****ter.net

What schools did Becky Keith attend?

Becky Keith attended East Tennessee State University.

What skills is Becky Keith known for?

Becky Keith has skills like Product Development, Marketing, Start Ups, Sales, Marketing Strategy, B2b, Product Management, Management, New Business Development, Account Management, Business Planning, Strategic Planning.

Who are Becky Keith's colleagues?

Becky Keith's colleagues are Joe Shaughnessy, Chris Collier, Steve Clark, Angela Malcom, Judy Shockley, 郑燕春, Billy Clayton.

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