Vice President, Public Relations + Media Strategy
Current• Report to Head of Public Relations & Media Strategy and liaise with Chairman & CEO.• Develop and execute robust PR campaigns to deliver strategic branding and artist development across Atlantic’s wide-ranging roster, and support corporate-related goals for Atlantic Records.• Handle media inquiries, develop key talking points, and provide coaching and preparation for artists and executives.• Act as a spokesperson to apply creative, proactive approaches, and help to manage delicate topics in high-pressure situations.• Oversee, manage, and advise internal staff on the PR & Media Strategy team as well as external agencies.• Create and manage internal and external communications surrounding key announcements, product/album launches, industry and/or consumer-facing events, and general media relations.• Maintain close relationships with key press, brand partners, digital & social platforms, content creators, and continue to build strong relationships with artists, managers, and label partners.• Liaise with international teams to coordinate efforts on a global scale.• Build unique experiences to help maximize exposure and initiate buzz surrounding key events, working closely with talent, influencers, brand partners, and internal teams.• Contribute to Biz Dev endeavors such as new deals with artists, investors, label partners, and brands.
