Steward of one of the most relied upon market leading NPR and PBS services in the nation. Convening our diverse community and country through celebrating our common ground and differences.• Drafted the five-year strategic and operational plans to grow staff, programming, service, and revenue.• Doubled the long- and short-term revenues of the station through annual revenues, campaign launch, and other business ventures• Doubled newsroom and overall staff in the first three years of service • Awarded Overall Station of the Year in state-wide competition including the larger markets of Miami, Tampa, and Orlando in addition to numerous local awards• Created pilot podcast partnership with NPR to maximize local content and global network distribution for the system in a new business model. Earned 1.5M downloads with this eight-episode limited series • Modernized and democratized data tools across broadcast and digital channels to educate the editorial and business units on audience insights to maximize the impact of service.• WGCU content strategy has earned the station as high as #1 in AM and PM drive in the local market and the #3 PBS station in the nation for market share • Created a culture of community, resources, and safety during the devastation of Hurricane Ian

As Station Manager, I led strategy and oversaw department heads of sponsorship, membership, development, marketing, national program distribution, audience insights, and various partnerships.• Grew annual revenues from $15M to $40M, and #1 in nation for net revenue per listener hour for corporate and individual revenues.• Built the business model and worked on the team to launch Here and Now as the NPR program to replace Talk of the Nation. Secured unique business model with NPR for a three- program network portfolio generating $8M in annual revenues.• Built the multimillion dollar digital business model for podcasting and streaming services • Educated the editorial staff on audience insights to maximize the impact of service.

• Increased corporate revenue 91% in the first five fiscal years, and 360% in total, to be #1 in corporate revenue of any public radio station in the nation.• Supervised major gifts team to raise individual gifts in the $1,000 to $50,000 range. Cut major giving expenses by 67% and increased net revenues more than 250% in the first five fiscal years.• Created WBUR’s first Board of Overseers to increase engagement, feedback, and larger scale philanthropic giving prior to a reconstitution of the board and any campaign initiatives.

As General Manger I Launched the new TV station including: real estate search, lease negotiation, architectural design, transmitter, facilities, programming acquisitions and communications plan. Strategically planned programming and promotions earning 1.2 million Boston viewers in first ratings sweep on the air. Reached P&L targets prior to launch or first ratings period. After the Duopoly legislation passed I had to transfer the assets and liabilities to a new owner and wind down current operations.

As General Sales Manager I was in charge of local and national advertising sales and marketing for the Paramount television stations in Philadelphia and Providence. Over 4 years, I increased market share from 5.5 to 9.0 across the three leadership roles, and brought in $70M annual revenue for the flagship O&O. • Hired, trained, and managed key sales and diverse staff from all media backgrounds in a dept of 24 people

As National Sales Manager I was responsible for leading the national sales firm offices in their efforts to generate advertising revenue. Grew national station revenue to $17M and a 25 share of market on a 9 so/so audience share, from 4th to 2nd place.

Represented television stations in the top 30 markets for Paramount, Tribune, and Sinclair Broadcasting from the firm’s HQ offices in New York City and Boston.

First job out of college as a local sales rep for an independent television station. Great launch pad teaching me the meaning of hard work and how to cold call. Learned that no really just meant not today.