• Director in Marketing Advisory practice focused on growing and delivering Marketing Technology product offerings and delivery• Developed GTM materials, growth strategy, staffing and training plans• Strong people developer with substantial focus on mentoring junior resources and building the practice

• Delivery lead for marketing platform projects, specializing in Salesforce Marketing Cloud and cross-cloud implementations (Pardot, Experience Cloud, Sales/Service Cloud, Commerce Cloud)• Responsible for maintaining SFMC pipeline, growing business, and developing RFP materials• Excellent customer-facing and delivery management skills

• Strategy consultant for a SaaS social collaboration software vendor, working with clients to plan their social business strategy, manage their ongoing deployment, measure success, and plan for expansion• Facilitated onsite workshops with executive teams to define social business initiatives and the optimal ways to accomplish their goals in Jive’s software platform• Provided strategic guidance for customers across multiple verticals, including financial services, healthcare… Show more • Strategy consultant for a SaaS social collaboration software vendor, working with clients to plan their social business strategy, manage their ongoing deployment, measure success, and plan for expansion• Facilitated onsite workshops with executive teams to define social business initiatives and the optimal ways to accomplish their goals in Jive’s software platform• Provided strategic guidance for customers across multiple verticals, including financial services, healthcare, technology, and publishing • Created community plans tailored to specific business goals and client needs based on structured methodology, including success criteria and measurement frameworks• Delivered ongoing strategy support and health checks for more mature implementations• Presented on analytics and digital strategy at multiple industry events, including JiveWorld (2010-2014), eMetrics, and BDI Insurance Forum• Defined scope and opportunities for new and existing business Show less

• Acquisition marketing, digital strategist, and social technology manager for influential B2B technology and marketing research company• Oversaw social media, eCommerce, web analytics, and Search Engine Optimization/Search Engine Marketing (SEO/SEM), interactive strategy and new technologies• Measured efficacy of digital marketing efforts through Google Analytics, Coremetrics, Eloqua, Bazaarvoice, Cognos, and Siebel• Launched successful network of online communities and… Show more • Acquisition marketing, digital strategist, and social technology manager for influential B2B technology and marketing research company• Oversaw social media, eCommerce, web analytics, and Search Engine Optimization/Search Engine Marketing (SEO/SEM), interactive strategy and new technologies• Measured efficacy of digital marketing efforts through Google Analytics, Coremetrics, Eloqua, Bazaarvoice, Cognos, and Siebel• Launched successful network of online communities and blogs• Leveraged multivariate and analytics tools to optimize digital experience across multiple channels • Directly responsible for >$1 million in eCommerce revenue through document purchase and resellers• Passion for emerging technologies and how they can be used to further the business Show less