Corey Olson Email & Phone Number

Greater Philadelphia

Greater Minneapolis-St. Paul Area

Greater Minneapolis-St. Paul Area

Greater Minneapolis-St. Paul Area

Greater Philadelphia Area

Greater Philadelphia Area

Greater Philadelphia Area

•Concept, Design, Procure, and Implement large scale retail programs tailored to individual customers.•Manage professional sports and entertainment partnerships within the NHL, NBA, NFL, NCAA Football, and affiliated professional baseball teams working towards internal initiatives and sales goals in all markets•Day to day activities include: traditional marketing mix involvement with all national and seasonal campaign elements, sales support, point of sale and vendor procurement, and local event marketing

Columbus, Oh

•Developed a knowledge of Kraft Foods products, sales systems and procedures including both sources of product and distribution and sales presentation•Positively influenced the sale of Kraft Foods products by exploiting selling opportunities at the store level consistent with company programs and strategy•Secured store-level support on special promotions, seasonal items special product bookings and new items•Presented project on industry and emerging opportunities to senior management including the VP of the Midwest Business Unit

Columbus, Oh

•Organized Red Bull Chariot Race at Ohio State. Worked within the $7,500 budget, recruited 13 teams, 1,200 on-site spectators, 30,000 media impressions, and race day on premise account activation. •Executed Red Bull Barmaster at Ohio State with the mindset of improving an already existing program. Created a new recruitment process targeting four student organizations with different interests and not specifically “Greek Life” resulting in a $7025 increase in Tuesday sales for a key on premise account.•Initiating creative opportunities to introduce college students to both Red Bull product offerings and the Red Bull brand•Organization of events and appearances with emphasis on marketing of Red Bull Energy Drink through inventive practices targeted at college demographic.•Create and execute grassroots marketing activations in order to increase brand awareness leveraging the power of social media and word of mouth marketing

Philadelphia, Pa

•Developed strategic marketing initiatives for the upcoming 2011 season.•Managed marketing inventory and worked cohesively with customer service to distribute game used equipment•Researched activations from around the NHL and constructed a plan for future marketing opportunities•Worked alongside the New Media Manager to maintain the official Facebook and Twitter pages

Camden, Nj

•Organized on field promotions for every Riversharks’ home games•Traveled throughout South Jersey/Philadelphia marketing and promoting the Camden Riversharks•Interacted in an office environment with entire front office including GM, Community Relations, and Sales

Columbus, Oh

•Assist in the development of integrated sponsorship proposals for the Blue Jackets, Destroyers and Nationwide Arena•Researching sponsorship prospects to assist sales staff in generating new revenue•Creating and revising sponsorship proposals •Completion of projects that will help the Corporate Development Analyst and VP of Corporate Development with strategic planning for the department

Bachelor Of Science, Business Administration - Logistics

Bachelor Of Science, Business Administration - Marketing