Avp, Engagement Marketing
Current- Develop cohesive, multi-faceted program aimed at creating long-term relationships by connecting with financial professionals at meaningful moments in their experience.- Spearhead and develop a monthly newsletter focused on delivering key content to advisors and maximizing engagement.- Support development and implementation of comprehensive sales enablement program, connecting wholesaler interactions with meaningful collateral that resonates with advisors.- Collaborate on… Show more - Develop cohesive, multi-faceted program aimed at creating long-term relationships by connecting with financial professionals at meaningful moments in their experience.- Spearhead and develop a monthly newsletter focused on delivering key content to advisors and maximizing engagement.- Support development and implementation of comprehensive sales enablement program, connecting wholesaler interactions with meaningful collateral that resonates with advisors.- Collaborate on developing prospect segmentation to effectively target advisors with content that reflects their stage in the buyer journey.- Build meaningful relationships across the organization that aid in effectively understanding desired strategic outcomes and delivering comprehensive solutions to meet and exceed objectives. Show less