Michael Costa Email & Phone Number

Boston, MA

• Participates in street marketing campaigns to encourage public to download the RadioBDC app.

Boston, MA

• Co-developed a comprehensive social media outline across various social sites including Twitter, Facebook, Instagram, Pinterest, and blogs.
• Provided creative direction of the brand, including target demographics, marketing strategies, and consumer feedback on new t-shirt designs.
• Facilitated a partnership with a public relations firm to produce a fashion show at Ned Devine's.

Boston, MA

• Gained knowledge of traditional paid and emerging digital media, including knowledge of social media channels
• Managed and updated social media channels for several accounts
• Improved knowledge of social media networks and measurement of consumer usage, as well as community participation patterns
• Assisted in managing all third party blogger and media publisher relationships
• Supported team in development of digital media program strategy and execution
• Collaborated with account teams to create and execute innovative, integrated digital programs

Boston, MA

• Updated weekly & monthly client facing measurement reports
• Updated CPA reports
• Optimized numerous search keyword lists
• Launched several Facebook campaigns
• Created listing copies for search ads

Boston, MA

• Maintained several contact databases
• Conducted industry news research
• Provided administrative assistance
• Created and maintained client clips
• Assisted Senior Account Teams with event planning, note-taking, copies, deliveries, and other related tasks
• Managed and updated social media channels for several accounts

Bachelor Of Arts, Humanities & Social Sciences

Education record