Benjamin Cox Email & Phone Number

Sydney, NSW, AU

Sydney, New South Wales, Australia

Sydney, New South Wales, Australia

Achievements:* Successfully transitioned Ads sales from being sold by a third party to direct sales team, while continuing to increase revenue QoQ, and exceeding budget in the transition quarter attaining 130% of target* Led the launch of programmatic partnerships with Google DV360 and The Trade Desk, and roll-out to key agency groups* Delivered a GTM.

Sydney, New South Wales, Australia

Achievements:* Signed deals with 4+ brand new partnerships* Over 2x yearly revenue run rate, and 10x third party marketing commitments* Opened new categories of bundles including Netflix + Energy (AGL), delivering results well above plan* Signed payment/bundling deals with major telco operators in the Philippines, including Broadband + Netflix bundles for.

Sydney, New South Wales, Australia

Achievements:* Signed brand new telco deal with Optus for broadband bundles and a marketplace* Grew revenue contribution from existing partners* Launched improved training and incentives within partner 3rd party sales channels to drive YoY growthResponsibilities:* Led all billing integration, bundling, distribution and 3rd party sales management with Tier.

Sydney, New South Wales, Australia

• Responsibilities
• Led key commercial and sales functions across brands, content sales, licensing, online digital editorial sites and on ground experiences
• Led cross functional teams across a range of brands targeting different audiences including MTV, Nickelodeon, Comedy Central, SPIKE, Awesomeness, & Bellator
• Managed key business partnerships including with third party distributors, joint venture (Nickelodeon), and international matrix teams (e.g. marketing, programming, product)Achievements
• Directed and set up a commercial deal for a new multi-year on ground event and brand licensing partnership spanning 10 locations nationally. Negotiated multiple revenue lines as part of the overall deal, partnership.
• Initiated and negotiated renewed terms on a contract already in place with a key distribution partner, providing the business greater flexibility to derive more value from its content. This resulted in a net increase.

Sydney, Australia

• Responsibilities
• Devised growth strategies across a range of business lines including audience delivery, content sales, digital (apps / games), consumer products and retail, on ground experiences, licensing and advertising sales
• Directed planning, prioritisation, review, and optimisation of ANZ P&L ($50m+ p/a)
• Created a culture of performance across a diverse and a talented team of professionals (30+ people) across marketing, publicity, content creative & production, advertising, digital and on the ground.
• Initiated and communicated a revised strategy that redirected focus to growing lines of business (including distribution on new platforms, new partnerships, and licensing opportunities), and actively managed down costs.
• Developed and negotiated a new content and consumer product partnership with globally known talent. Attained funding from Nickelodeon’s international team, and led content creation and licensing teams to deliver the.

Sydney, Australia

• Responsibilities:
• Developed partnerships with Foxtel’s key content, OTT, digital apps and free to air partners
• Negotiated complex deal with 40+ media partners, delivering across a range of commercial outcomes (budget in excess of $250m p/a) for both the acquisition and sale of content
• Identified opportunities to build partner channels brands and deliver on commercial outcomes including advertising and subscriber revenuesAchievements:
• Led a companywide initiative to lower the cost of its product requiring the business to renegotiate with all of its third party suppliers at once, with the majority of deals still under contract. Developed an approach.
• Initiated a program to grow the businesses incoming revenue from content partners, including identifying and approaching new potential partners, selling in benefits, and closing out the key deal terms. This grew.

Sydney, Australia

Identified new business opportunities and built new partnerships, reviewed and recommended commercial opportunities including new channel investments, delivered on revenue and cost saving targets via negotiations, managed outcomes with the executive team.

Sydney, Australia

Responsible for all P&L management, internal cross functional ownership, and partner leaderships across all transactional products including:* Gaming* Transactional movies* Pay-per-view events

Foundations Of General Management, Business Administration And Management, General

Bachelor Of Engineering, Computer Systems

Bachelor Of Business, Economics