Craig Owens

Craig Owens Email and Phone Number

Head of Growth Marketing, MARVEL and RPG games @ Scopely
Redondo Beach, CA, US
Craig Owens's Location
Redondo Beach, California, United States, United States
Craig Owens's Contact Details
About Craig Owens

Think Players First.I live by those three, simple words and my life-long passion as a veteran brand leader is to intimately understand the motivations and needs of my audience and fulfill their ultimate brand experiences. This starts with “player first” strategies and decisions across an entire global team which leads to creative, stand-out executions informed by real-time consumer insights.

Craig Owens's Current Company Details
Scopely

Scopely

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Head of Growth Marketing, MARVEL and RPG games
Redondo Beach, CA, US
Website:
scopely.com
Employees:
2883
Craig Owens Work Experience Details
  • Scopely
    Head Of Growth Marketing, Marvel And Rpg Games
    Scopely
    Redondo Beach, Ca, Us
  • Scopely
    Head Of Growth Marketing, Marvel & Rpg Games
    Scopely May 2022 - Present
    Culver City, California, Us
    Leading the Growth Marketing teams, including Brand Marketing, Community/Social, and Growth Marketing, for Marvel Strike Force, WWE Champions, The Walking Dead: Road to Survival, and Looney Tunes World of Mayhem.
  • Scopely
    Head Of Growth & Marketing, Marvel Franchise
    Scopely Jun 2021 - Jun 2022
    Culver City, California, Us
  • Scopely
    Sr. Director Of Growth At Scopely
    Scopely Jul 2020 - Jun 2021
    Culver City, California, Us
    Leading the Growth and Marketing for Scopely's Core mobile, free-to-play games including Marvel Strike Force, Star Trek Fleet Command, Avatar Pandora Rising, WWE, The Walking Dead, Looney Tunes, and more.
  • Scopely
    Sr. Director Of Marketing
    Scopely Apr 2020 - Jul 2020
    Culver City, California, Us
  • The Walt Disney Company / Foxnext Games
    Sr. Director Of Brand Marketing, Lifecycle Marketing, Community And Pr
    The Walt Disney Company / Foxnext Games May 2019 - Apr 2020
    Burbank, Ca, Us
    Leading the talented, passionate teams for Brand, Lifecycle, Community and PR across all of FoxNext Games including the award winning Marvel Strike Force, Avatar Pandora Rising, Storyscape and Aliens.
  • Blizzard Entertainment
    Director Blizzard Brand & Global Events
    Blizzard Entertainment Jul 2017 - Apr 2019
    Irvine, Ca, Us
    As the head the Blizzard Brand marketing team, I led global publishing for industry leading brands including Blizzard’s BlizzCon as well as the distribution/publishing plans for Blizzard Partners including Call of Duty Black Ops 4 PC and Destiny 2 PC. The results are consistent, record-breaking engagement and significant revenue growth supported by innovative go-to-market strategies and tactics.
  • Blizzard Entertainment
    Publishing Director
    Blizzard Entertainment Jan 2017 - Jul 2017
    Irvine, Ca, Us
    Recruited to join Blizzard Entertainment as the Publishing Director for the free-to-play, Heroes of the Storm PC game with the objective to create the Heroes 2.0 launch in April 2017. With only 3-months to build out an aggressive acquisition campaign, we delivered record new players that even exceeded the initial launch of the game in 2015.
  • Electronic Arts // Dice La
    Sr. Director Of Global Marketing
    Electronic Arts // Dice La Apr 2014 - Jan 2017
    Redwood City, Ca, Us
    Global Brand Director for BATTLEFIELD 1 as well as Sr. Director of Marketing for DICE LA's entire portfolio including Battlefield 4 Premium and live services for one of the biggest and most exciting brands in entertainment.
  • Electronic Arts // Dice La
    Sr. Director Of Global Marketing
    Electronic Arts // Dice La Feb 2013 - Apr 2014
    Redwood City, Ca, Us
    Head of marketing for Respawn Entertainment's award-winning debut title, Titanfall, and Electronic Arts' Play4Free business with a focus on AAA Free-to-Play titles including Command & Conquer.
  • Electronic Arts // Dice La
    Sr. Director Of Global Marketing
    Electronic Arts // Dice La Jun 2011 - Apr 2013
    Redwood City, Ca, Us
    Electronic Arts Sr. Director of Marketing leading the global marketing efforts for both the Command & Conquer and Medal of Honor franchises including the most successful Medal of Honor game to date, Medal of Honor 2010, which sold more than 6 million units and was a global Top 20 all-platform game in 2010.
  • Electronic Arts // Dice La
    Director Of Global Marketing
    Electronic Arts // Dice La May 2006 - May 2011
    Redwood City, Ca, Us
    Head of Marketing for all EA Los Angeles developed games including Medal of Honor Airborne, Medal of Honor Heroes, Medal of Honor Vanguard, Medal of Honor Heroes 2, Medal of Honor 2010, Medal of Honor Warfighter, Command & Conquer 3 Tiberium Wars / Kane’s Wrath, Command & Conquer Red Alert 3 / Uprising, Command & Conquer 4 Tiberium Twilight, and Steven Spielberg’s Boom Blox.
  • Electronic Arts // Dice La
    Sr. Product Manager
    Electronic Arts // Dice La Nov 2002 - May 2006
    Redwood City, Ca, Us
    Global franchise marketing lead on Command & Conquer Generals, Command & Conquer Generals Zero Hour, The Lord of the Rings The Battle for Middle-earth 1 and The Lord of the Rings The Battle for Middle-earth 2
  • Crave
    Director Of Marketing
    Crave Feb 2000 - Nov 2002
    Lead a marketing team on several franchise including Ultimate Fighting Championship, Freedom Force, Battle Realms, Ed, Edd n Eddy
  • Redbox Design Group
    Co-Owner, Partner
    Redbox Design Group Feb 1998 - Feb 2000
    Oakbrook Terrace, Illinois, Us
    Business owner for a boutique design agency with a focus on packaging, advertising and collateral materials for video games. Key accounts included Interplay Productions and Sierra Entertainment.
  • Interplay Productions
    Sr. Product Manager
    Interplay Productions Nov 1995 - Feb 1998
    Star Trek license, AD&D license, Fallout, Descent
  • Activision
    Product Manager
    Activision Nov 1993 - Nov 1995
    Santa Monica, California, Us
    Titles included Mechwarrior 2, Pitfall Harry, Zork.

Craig Owens Skills

Video Games Product Marketing Interactive Entertainment Advertising Online Marketing Marketing Management Social Games Mobile Games Digital Marketing Product Management Digital Media Entertainment Online Gaming Casual Games Brand Management Marketing Management Strategic Partnerships Mobile Marketing Global Marketing Online Advertising

Craig Owens Education Details

  • California State Polytechnic University-Pomona
    California State Polytechnic University-Pomona
    Marketing And Advertising

Frequently Asked Questions about Craig Owens

What company does Craig Owens work for?

Craig Owens works for Scopely

What is Craig Owens's role at the current company?

Craig Owens's current role is Head of Growth Marketing, MARVEL and RPG games.

What is Craig Owens's email address?

Craig Owens's email address is cnowens@me.com

What is Craig Owens's direct phone number?

Craig Owens's direct phone number is +194929*****

What schools did Craig Owens attend?

Craig Owens attended California State Polytechnic University-Pomona.

What skills is Craig Owens known for?

Craig Owens has skills like Video Games, Product Marketing, Interactive Entertainment, Advertising, Online Marketing, Marketing Management, Social Games, Mobile Games, Digital Marketing, Product Management, Digital Media, Entertainment.

Who are Craig Owens's colleagues?

Craig Owens's colleagues are Vishwas Mishra, Sam Robinson, Spencer Chang, Elena Pereverzeva, Sobish P. B, Adán Lobato, Kevin Chen.

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