Creative Director
CurrentCONTENT CREATIONVideo, audio, images, graphic design and all other mediums of content creation. Maintaining a high level of quality consistent with the TRUE brand.CONTENT DISTRIBUTIONDeveloping and executing strategies for best practice distribution of TRUE developed content.SOCIAL MEDIAAll oversight and management of TRUE Networks social media accounts including but not limited to Facebook, Instagram, LinkedIN and Twitter. Developing and posting approved content. Monitoring posts for success and improvement. Creating themed campaigns consistent with the TRUE brand.GRAPHIC DESIGNCreation/development of TRUE and TRUE member marketing materialsTRUE WEBSITEMonitor, maintenance, future design, changes etc of the TRUE website.EVENTSWork with leadership on all aspects of event planningPre-event planning:Developing themes and concepts to assist with branding eventsContent development of marking and promotionLocation and Hotel Selection assistance Marketing material, save the dates, invitations and agenda developmentMobile event application selection and deploymentOn Location - Assist in multiple aspects of event planning during event – registration, meeting flow, AV coordination, trouble shootingVideo, photography, interviews and other on-site content creationPost event - post production of video and audio, distribution to members, guests and sponsors. Social media posts and campaigns.