Cristal Hamer Email & Phone Number

Salinas, California, United States

I work with the Creative Services Director to lead a team of writers, producers, and editors who implement station promotional/marketing material. We find creative and strategic ways to promote the station brand in our Central Coast community. I oversee and mentor the creative team in brand, image, and daily topical production. I conceptualize and produce stand-out promotional spots for KSBW NBC and Central Coast ABC. I also oversee a variety of special projects, station franchises, and sales initiatives. Finally, I attend local, state, and national events to promote and champion KSBW Action News 8 as the #1 source for news and information on the Central Coast.

Salinas, California, United States

Help manage daily editorial calendar and pitch story ideas to news team. Meet deadlines and manage several reporters and photo journalists. Train and mentor other producers in the newsroom. Have strong knowledge of all station's newscasts and able to step in to produce any of them as needed. Ask act as digital producer for KSBW.com and KSBW Instagram/Facebook pages.

Salinas, California Area

Oversee the creation, production and execution of daily news show; including writing copy for daily newscasts and using compelling video for stories. Write news articles for the KSBW website and social media pages. Pitch story ideas at daily editorial meetings. Manage TV reporters, photographers, production assistants, and associate producers. Train new producers and associate producers in the newsroom.

Salinas, California Area

Associate News Producer at KSBW Action News 8 and Central Coast ABC. Write copy for daily newscasts and identify/edit compelling video for news stories. Assist other producers and reporters with research. Communicate effectively with assignment editors, producers, reporters, photographers, editors production staff and news managers. Researching and writing stories for television and digital platforms.KSBW Action News 8 and Central Coast ABC are the most-watched and respected television news stations on the Central Coast.

Monterey County, California, United States

I started baking sweet treats from scratch in 2019 just after returning from Ireland where my husband and I got married. It was in a castle, it was raining, and it was absolutely magical. Inspired by the freshest scones, breads, hospitality, and, well, pretty much everything the Emerald Isle offered us, I set out to recreate those rich and fresh flavors back home. Combining my love of whimsy and art with baked goods, I realized I could have my cake and eat it too! Other Side Cakes answers the question, “What’s on the other side of the rainbow?” The answer is so simple; love and cake!!!My cottage kitchen cakery is open 24 hours a day, 7 days a week! I offer cake, cake, and more cake, and a side of cake, with a healthy helping of color and sparkle. Coffee is always ready… Be sure to grab a cup, browse my Instagram, and send me a DM!

Monterey County, Ca

I founded Social Animal Studio in 2012 after witnessing a need in the small medium business market for social media and email marketing services. SAS provides branding, design, and consulting services to small and medium businesses on the Central Coast and Salinas Valley. As owner and creative director I make it a point to stay on top of up-and-coming social media marketing trends that impact SMB segment.Responsibilities: Creative direction of company and business relations. Maintaining positive client relationships. Manage business/organization social media accounts. Monitor client’s customer engagement and identify new methods to encourage participation and feedback. Create and publish content for client blogs, websites, and social media pages. Design and develop Wordpress websites for businesses and individuals.

Salinas, California Area

Implements, monitors, and evaluates marketing communications strategy, including advertising, promotions, and public relations to support the marketing objectives and maximize the positive exposure in local, county-wide, and central coast markets. Identifies potential business clients, follow-up with leads, and facilitates proper introduction to management. Aligns marketing goals with the company's growth strategy.

Monterey, Ca

Lead field representative responsible for implementing all district communications and outreach strategies in Monterey and Santa Cruz County. Manage Monterey office. Represented the Senator as spokesperson at events and meetings.

Carmel, California, United States

Demonstrated exceptional writing and pre-visualization skills for topical promotions and station branding promos. Translated marketing goals into effective advertising. Wrote, produced, and edited sweeps, image, public service, website, and social media promotion among other multimedia projects. Worked closely with news producers and graphic artists to promote topical news stories in a highly competitive, fast, news gathering environment. I excelled at finding the most compelling footage from B-roll that would garner the most viewers to our nightly newscasts.KSBW, an NBC affiliate that is owned and operated by Hearst Television Inc., is the Central Coast leader in news and entertainment television.

Beverly Hills, California, United States

Associate Of Arts (A.A.), Communication Studies

Activities and Societies: The Western StageHartnell College's Associate in Arts in Communication Studies for Transfer allows students.

Advanced Improv & Writing

For over 40 years, The Groundlings School has been one of the leading improv training programs in the country, offering structured.

High School Diploma

Activities and Societies: International Thespian SocietyServed as Vice President to Salinas High School Thespian Troupe 501. The Thespian.