• part of agency’s management team • coordination of buying department (TV, print, radio, digital, OOH/ indoor, cinema)• buying strategy development and client management, focused on maximizing agency’s ROI• negotiations with suppliers and clients - strategic budgets’ allocation and buying opportunities identification • permanent market contact, on-going forecasts, analyses and updates• management of relationships with clients’ auditors • heavy involvement in new business strategy development, implementation and pitches• team recruitment, guidance and training • key clients: Dacia Renault Nissan, QAB, Bancpost, Berlin Chemie, Scandia, Univer, Marfin Bank, KRKA.

• client relationships management• media strategy development, in compliance with clients’ objectives and agency’s goals• coordination of overall communication – strategic planning, budgeting, campaigns’ implementation and monitoring, post-campaign analyses, etc• buying negotiations and participation to new business presentations• market analyses and forecasts • team coordination and training• close collaboration with agencies in the international network (Mediacom Vienna, Mediacom London, Grey Bulgaria, etc.) • key clients: P&G, Heineken, Unicredit, Nokia, Petrom, Romtelecom, Emirates Airlines.