Mike Cronin Email & Phone Number

Boulder Colorado

My analytics-based assessment solution leverages sales performance data and research assessments to identify key drivers and an overall profile of your top performers. By understanding what makes your best people successful selling to your customers, you can then identify where the team's gaps are and how to focus future training to further develop against.

San Clemente California

PrincipleGreenway Golf is a successful boutique management company that specializes in providing a better golf experience. Our expertise is being able to manage a golf course more efficiently and effectively thereby lowering the overall operating cost. During my time with Greenway I helped fund growth as well as create sales and marketing programs which.

• Grew revenues from $11 to $16 million in three years. Directed marketing and sales strategy for start up organization. Defined a unique brand for the company and leveraged innovative PR tactics to gain visibility with.
• Helped create a market for golf course management utilizing GPS as the technology backbone
• Developed service to allow golf professional to create a revenue stream through real-time advertising to the… Show more Grew revenues from $11 to $16 million in three years. Directed marketing and sales strategy for.
• Developed service to allow golf professional to create a revenue stream through real-time advertising to the golfer
• Created national advertising alliance program (Adsmart) with partners such as Cadillac, national beer makers and others to drive revenue to golf courses through guaranteed advertising contracts; program resulted in.
• Secured strategic alliance with Club Car, Inc. expanding product reach to international markets

• P&L responsibility for International division. Achieved annual total revenue in excess of $85 million for domestic and international markets. Managed 120 people in sales, reseller support and marketing. Key.
• Drove growth of revenue significantly through introduction of channel sales strategy, launching new products and directing company expansion in Europe, South America, Australia, New Zealand and Asia
• Year over year revenue growth in excess of… Show more P&L responsibility for International division. Achieved annual total revenue in excess of $85 million for domestic and international markets. Managed 120 people in.
• Year over year revenue growth in excess of 35%
• Improved distribution sales by 300%
• Established OEM and reseller relationships with Nortel, Avaya, Alcatel, NEC and Intertel

• Responsible for revenues of $150 million. Managed 220 people in sales, sales support and reseller relations. Developed training programs for partners. Directed customer briefing center. Key Accomplishments:
• Doubled revenue in three years
• Led sales strategy implementing a 100% distribution model of indirect sales through partners (all major RBOCs including AT&T, Sprint, etc.) and channels
• Lead executive managing the merger of acquired Compression Labs sales… Show more Responsible for revenues of $150 million. Managed 220 people in sales, sales support and reseller relations. Developed training programs.
• Lead executive managing the merger of acquired Compression Labs sales organization with existing sales organization while year over year revenues
• Managed marketing and product management of all existing and new products Show less

• Grew revenues to $20 million in two years with staff of 8-10 people. Managed sales and technical support for the southeastern region of the US. Key Accomplishments:
• Secured contract and deployed the single largest enterprise installation in the education market for the Georgia public school system

• Key Accomplishments:
• Successfully consolidated two branch offices into the mid-town National Accounts Branch
• Evaluated staff and managed headcount reduction of 30% while maintaining revenue volume
• Motivated and retained most productive sales staff during a change in company ownership (IBM sold the company to Siemens)
• Accomplished these milestones in a one-year periodOther Positions:Assistant to the President, ConnecticutSales Manager, CaliforniaSpecial… Show more Key Accomplishments:
• Accomplished these milestones in a one-year periodOther Positions:Assistant to the President, ConnecticutSales Manager, CaliforniaSpecial Bid Manager. CaliforniaSenior Sales Executive, California Show less