Thomas Cross Email & Phone Number

Melbourne, Victoria, Australia

• Develop product roadmap for wet cleaning products and solutions under the Hoover, Vax and Dirt Devil brands.• Relaunching the Hoover brand in Australia and managing product line up, and brand value.• Managing channel strategy through exclusive products and product variants to keep retailers’ success.• Launching and activating Hoover with Amazon and optimising products for Amazon’s FBA warehouse.• Moving manufacturing of our carpet cleaning solutions away from a US supplier to a local supplier to help with a ‘just in time’ ordering strategy by reducing the product lead times while maintaining product quality and pricing.• Localising international and development of localised products.• Product sourcing with OEM suppliers.• Market analysis and product positioning.• Creation and presentation of product justification research.• Collaborating with voice of the customer team to optimise survey questions and interpret and present results.

Truganina, Victoria, Australia

Responsibilities:• Managing the emergency product suite including Light Bars, Sirens, External lighting and the accompanying management software.• Conduct voice of the customer interviews to establish pain points and explore ways to develop meaningful solutions to the customers problems.• Business wide stakeholder management including senior and executive level management.• Developing bespoke solutions as a response to request for tenders incorporating feedback from the wider business.• Complete a gap analysis on competitor product ranges by customer segment.• Creation, planning and maintenance of product roadmaps and market landscape documents.• Managing the sunsetting, phase out and discontinuance of legacy product.• Conducting weekly NPI development meetings with Supply Chain and Engineering and including the GM and MD as informed parties to formally track projects through the pipeline to ensure on time and to scope product delivery.• Management product pricing including contract and ‘run out’ pricing.• Prepare ROI analysis on all new projects and products.• Conduct formal product introduction sessions with Sales & Customer Service departments including technical information and marketing material.• Creation of product customisation and pricing generation tools used by the sales team to generate part numbers and pricing while in the field.• Manage testing of new product to ensure it met internal standards of quality and comparing against competitor products.

Keilor Park

Responsibilities:• Managing new product and category activation and market introduction.• Lead and collaborate cross functionally to ensure all applicable factors are considered in product delivery.• Deliver formal scoping presentations to senior executive staff showing business cases, market movement, product performance, opportunity and risk. • Complete a gap analysis on competitor product ranges by customer segment.• Creation, planning and maintenance of product roadmaps.• Manage external and international stakeholders.• Gathering and interpreting market requirements and using these to establish NPI direction.• Management product pricing including promotional pricing and sales calendars.• Utilise voice of the customer and market research to validate new product range opportunities.• Project planning, resourcing and scheduling including risk identification.• Creation and execution of product go to market strategies.• Prepare return on investment analysis on all new projects and products.• Conduct formal product introduction sessions with Marketing, Sales & Customer Service departments covering new product ranges and go to market strategies.• Build, manage and action a constant improvement document to identify and action improvement opportunities.• Prioritise product enhancements or replacements based on customer feedback.• Verification of credible suppliers to ensure correct and on-time delivery of products.• Create technical specifications documentation to verify new product ranges are compliant and meet quality standards prior to market launch.

Responsibilities:• New product development (NPD).• Building process and conducting weekly meeting to ensure projects are running to schedule.• Building analysis on potential categories and available products.• Sourcing responsible suppliers.• Managing existing product through market trends and sell through analysis.• Creating and managing the product roadmap.• Analysing the market and defining forecasted marketshare.• Handing over new product details to stakeholders.• Building product tech spec sheets and signing off with factories in preparation of placing orders.• Ensuring product certification is kept up to date.• Managing and building relationships with factories.

Melbourne, Australia

Responsibilities:• Establish annual, seasonal and monthly sales forecasts.• Lead sales data collection & management processes to ensure uninterrupted flow of reliable data from account; work closely with the account and key stakeholders to improve data visibility, accuracy and frequency.• Support the development of item-level plans by analyzing PY season results; provide insights from analysis to Retail Planner.• Conduct research to proactively identify trends and other relevant business insights; turn insights into actionable opportunities.• Support the reconciliation of item plans to topline financial targets; identify gaps and make recommendations to resolve.• Consolidate plans by Category, Gender, and Business Unit; prepare and distribute reports for various stakeholders.• Manage tools & processes for analyzing & forecasting the business.• Communication of rep reporting (Targets, Repeats, Weekly Trackers).• Top 20 Customer tracking.• Management Reporting: Indent Forecasts, weekly & monthly sales up-dates, credit notes, cancellations, top indenting/repeating etc.• Support weekly reporting of business results; generate exception reports and make relevant recommendations.• Track key styles and identify additional sales opportunities; ensure appropriate inventory levels for key styles.• Provide fact-based analysis to drive sales and profit for Easey St Groups stable of brands and the retailer.• Sales Analysis as required for GM & Sales Manager.• Develop seasonal range build to meet sales targets.• Adhere to seasonal buy budget.• Relevant commentary and analysis to Monthly KPI packs for top 20 accounts.• Adhere to seasonal buy calendar to meet in store delivery dates.• Implement correct product mix & inventory levels.• Establish purchase quantities buy category, detailed by style, size and colour assortments. • Support the development of robust hind sighting reporting.• Provide ad hoc analysis and reporting as required by the business.

Melbourne, Australia

Responsibilities:• Creating and implementing a system to forecast by customer which was then supported and adopted by the CFO and rolled out to all other regions.• Creating a process to predict and measure both customer demand and actual sales month by month.• Gathering stock on hand and sell through data from customers and other stakeholders to provide basis of forecast.• Allocating stock to retail customers as per projections and availability.• Understanding the market and the customers market to track and understand what products work well for them.• Using forecast data to create a purchasing plan for stock and ensuring enough stock on hand so that DIFOT (Delivery In Full On Time) accuracy was improved.• Create and update customer ranges using historical sell through and stock on hand data to show appropriate categories.• Set and assign customer pricing based on margins and customer sell through.• Creating and presenting data to customers highlighting the strengths and weaknesses of the relationship to help create growth in both businesses respectively.• Creating aged stock reports to manage dated stock.

Auckland, New Zealand

Responsibilities:• Maintaining retail accounts, including Harvey Norman, Dick Smith, and JB Hi-Fi.• Collating reseller specific forecasts to allocate stock at a store level.• Providing guidance, support and additional stock to resellers during promotionalperiods in order to boost sales and help them to achieve targets.• Providing recommended stock requirements to logistics staff in order to ensurecorrect stock levels.• Managing, creating and editing ERP data.• Compiling solution based quotes and tenders inclusive of hardware, software,networking, installation, services and training.• Providing process, product, and general business training to junior staff.

Auckland, New Zealand

Responsibilities:• Justify, track and graph all in transit stock adjustments.• Monitor staff to ensure daily stock dispatch to branches and urgent direct to customer shipping.• Liaising with store stock to answer product, shipping and stock enquiries.• Providing systems, process, and general business training to junior staff.

Essentials Of Product Management

Bachelor Of Arts (B.A.), Film/Cinema/Video Studies