Crystal Porter Email & Phone Number

Denver, Colorado, United States

Denver, Colorado

• Responsible for leading team in programming, monitoring, and evaluating outcomes for $22M+ annually in taxpayer funds.• Strategic policy, procedure, and service development to meet stakeholder needs including leading changes to the local ordinance governing funds, utilized by the program to best serve our community.• Resourcing program for long-term service goals to maximize outcomes and impacts.• Staff DHS IDDEAS advisory council and spearhead stakeholder engagement… Show more • Responsible for leading team in programming, monitoring, and evaluating outcomes for $22M+ annually in taxpayer funds.• Strategic policy, procedure, and service development to meet stakeholder needs including leading changes to the local ordinance governing funds, utilized by the program to best serve our community.• Resourcing program for long-term service goals to maximize outcomes and impacts.• Staff DHS IDDEAS advisory council and spearhead stakeholder engagement opportunities. Includes governance, communications, and facilitations for advisory council.• Building and maintaining authentic, sustainable relationships with hundreds of key professionals, contractors, and stakeholders.• Consults and collaborates with multi-faceted City teams, community and industry leaders, and other county professionals in Colorado. • Developing projects and services in the following areas: -Inclusion and community life -Intellectual and Developmental Disabilities and mental health -Inclusive Housing Denver report and local leaders workshop -Mini creative projects (up to $10,000 per project) with diversity, equity, and inclusion lens -Technology equity -Gaps in essential services • Full participation with the DHS Equity & Access strategic goal group. Attended Jefferson County's One Community Summit in October 2019. Show less

Colorado

• Made strategic recommendations to Executive team on memberships, sponsorships, and marketing goals.• Advised Executive team on parent company and division rebranding to align with identity/ program expansion.• Crafted thoughtful, genuine messaging to share our vision and brand stories while building community trust.• Procured consultant and managed SharePoint project for intranet transformation.• Designed, ordered, and managed marketing information leaflets and promotional… Show more • Made strategic recommendations to Executive team on memberships, sponsorships, and marketing goals.• Advised Executive team on parent company and division rebranding to align with identity/ program expansion.• Crafted thoughtful, genuine messaging to share our vision and brand stories while building community trust.• Procured consultant and managed SharePoint project for intranet transformation.• Designed, ordered, and managed marketing information leaflets and promotional items.• Transformed on-boarding experience for new hires, including welcome packet, first day kit, and culture orientation.• Assessed and guided company development in a new market across all departments.• Secured 2018 Wyoming Developmental Disabilities Conference presentation opportunity.• Created Brand Ambassador initiative, including process engineering, training, and additional resources.• Managed creation and roll out of new Customer Service training.• Developed Marketing department protocols and guidelines.• Evaluated, wrote, and created new program policies & procedures.• Established system of documentation for best practices and other training guidelines.• Advised HR & program directors on marketing, engagement, and recruitment opportunities.• Organized 30+ internal and external events to increase exposure, presence in communities, up from 4 in 2014. Show less

Colorado

• Served as company spokesperson, producing presentations, events, & communications initiatives.• Represented Overture brand, culture, values, & services to external leaders and boards of directors.• Planned, executed 3 Kick Off events & 5 open houses within first month of company consolidation to introduce Overture leadership team, brand, and culture.• Scaled & stabilized intake process post-consolidation, resulting in 80% success rate for residential placements (up from 50%).•… Show more • Served as company spokesperson, producing presentations, events, & communications initiatives.• Represented Overture brand, culture, values, & services to external leaders and boards of directors.• Planned, executed 3 Kick Off events & 5 open houses within first month of company consolidation to introduce Overture leadership team, brand, and culture.• Scaled & stabilized intake process post-consolidation, resulting in 80% success rate for residential placements (up from 50%).• Devised and implemented employee-driven Social Committee program to embrace diversity and promote team unity, engagement. • Initiated Overture Brand & Customer Service training with all department teams.• Organized company-wide training events to develop interdepartmental communication and collaboration.• Developed Intake Department processes, practices, and comprehensive training program for new hires.• Adapted, branded, and digitized Overture form templates related to company management and workflow.• Volunteered time with local community resource fair committee. Show less

Boulder County And Denver Metro, Colorado

• Led Executive Director & board to revise vision and mission, heavily influenced final version; “Your life, your choice” is now the guiding light to our services, our culture, and our brand.• Revitalized old-fashioned marketing collateral, including complete brochure and website redesign.• Strategically grew brand awareness, leading to a 300% increase in new client intakes over 3 years.• Launched Colfax charity partnership and raised $4400 in the first year, leading to continued… Show more • Led Executive Director & board to revise vision and mission, heavily influenced final version; “Your life, your choice” is now the guiding light to our services, our culture, and our brand.• Revitalized old-fashioned marketing collateral, including complete brochure and website redesign.• Strategically grew brand awareness, leading to a 300% increase in new client intakes over 3 years.• Launched Colfax charity partnership and raised $4400 in the first year, leading to continued participation.• Hired and trained additional Intake staff due to program growth. Show less

Longmont, Colorado

• Surveyed company stakeholders to measure overall satisfaction and desired service development.• Analyzed current Intake department practices for strengths, weaknesses, opportunities, and threats.• Fostered strong interdepartmental relationships to prepare for Intake department adjustments.

Longmont, Colorado

• Transitioned hard copy program and medical files to a digital database on private server, increasing access to client statuses and history.• Devised digital storage system to ease staff search and location procedures.• Executed quality assurance practices regularly to ensure digitized files retained vital information.

Austin, Texas Area

• Audited existing Mass Relevance digital media tools and platforms, which included data on current activity, engagement levels, aesthetics and analytics, with cross-analysis of competitor use .• Recommended an integrated marketing strategy that efficiently maximized resources to produce a focused online presence, leading to increased SEO and engagement.• Ensured priority platforms were brought up to date and implemented new content strategies.

Austin, Texas Area

• Produced fresh, engaging web, social media and e-mail marketing content for winter fundraising event, resulting in 3000 registered 5k runners and raising $211,000 ($61,000 over goal).• Wrote and scheduled a month-long holiday Twitter campaign as part of an RMHCAustin cross-promotional fundraiser with Dillard’s, which raised $30,000.• Developed Facebook strategy to boost RMHCAustin-related knowledge and engagement in community.

Austin, Texas Area

• Conceived and developed social media/analytics resource library and introductory training materials for International Conference attendees, concerning leveraging limited resources through integrated digital marketing.• Audited and updated several web pages, including complete redesign of the Team section, leading to an increase in connectivity, usability, and relevancy for stakeholders.• Created volunteer checklist and manual to establish a regimented maintenance and care process.

Mba, Digital Media Management

Ba, Philosophy

Education record