Marco Polo CEE is part of Marco Polo Group, Training&Consultancy Company with its origins in Lyon - France, offering services in Europe, North Africa and Middle East. Marco Polo started operating in Central Eastern Europe in 2014, with 2 offices, the main one in Bucharest the second in Warsaw. I started my collaboration with Marco Polo CEE giving them support on the Refresco Commercial Academy, a multicountry program with the objective to improve the commercial skills of their participants. I will be running the Academy through Italy and Spain. Refresco is the best in class beverage service provider, having a broad range of products (Carbonated Soft Drinks, Water, Energy drinks, Juices&Nectars) and client portfolio (main Retailers as well as Global National and International brands).

Piedmont, birthplace of slow-food and great cuisine, is one of the Italian regions with the oldest tradition of salumeria. The craft of preserving and curing meats, from this time-honoured knowledge, passed down from generation to generation of Maestri Salumieri comes the wide range of Salumi Franchi, a company that is deeply rooted in the Valsesia territory.Using simple and natural methods, best quality raw materials and constant innovation and research we make the typical products of today’s Salumeria Piemontese; products of excellence, masterly made, that encompass the character and simple flavours of our land.

I am a Professional and Business Coach - AcoI (Associazioni Coaching Italia). My focus area expertise are executives and companies that need help to improve performance and reach challenging objectives. The most frequent situations in which my support is requested are: changes in the roles and responsibilities within the company, management of stressful situations, improvement on people management, improvement on the communication skills, professional motivation, etc...

Senior Consultant for Bkey Consulting. One of the key projects developed: B2B to B2C important transformation project for one of the biggest agro-industrial company in Italy - Bonifiche Ferraresi. We launched in the Italian market a brand new umbrella "Le Stagioni d'Italia" with 4 new categories: pasta, rice, infused herbs, legumes and cereals.

Search and acquisition of new clients interested in Virtual Reality and Augmented Reality. Put in place projects that are driven to the presentation of the added value of the REALMORE expertise and brand. Management of the clients acquired.

Support in the business development/scouting of new clients. Pagus Media is a media digital agency that offers its services from 1992. Thanks to its well rounded professionality, method and accuracy has established its leadership in 4 areas: strategic analysis, competitive intelligence, reputation and continuous tracking/crisis management.

Responsible for the development and delivery of the Marketing strategy for Italy & Greece and ensuring that Marketing managers have the necessary plans and components (Advertising, PR, Tourism, Digital Communication, Research and Visual) needed to deliver results.McArthurGlen Group is the leading developer, owner and manager of designer outlets villages in Europe. The Group partners with the world's leading fashion and luxury brands, offering more than 75 million annual customers all-year-round discounts of 30-70% in attractive village environments.

Lead the Coca-Cola HBC group's strategic direction by ensuring that the optimum strategic choices are made at a Group and key country level for the Juices, Nestea, Energy&Sport drinks categories. Specifically which brands, variants, packs, channels should be the key growth drivers in terms of volume, net sales revenue and profit.

Identify and prioritize resources behind those Water and Energy innovations that will have the greatest impact across the Group. Collaborate with countries to develop the winning strategies, play the role to break the barriers, facilitate the implementation of plans. Support and give guidance to the countries' business plan development.

Lead the strategic planning process and the business development initiatives in Coca Cola HBC Italy. Create a strategic mapping of all the opportunities existing in the Italian FMCG market, identifying and ranking possible adjacencies for our business and lead the business development team in the assessment of innovation and growth initiatives encompassing M&A.

Responsible to drive the Marketing and Trade Marketing department for the Traditional Channel (400M€) with a total budget assigned of 6M€ and a team of 10 people (5 for Consumer Marketing and 5 for Trade Marketing/Channel Development)

Consumer Marketing Manager for the Potato Chips Category (250M€). The A&M budget was 8M€ and the brands I managed were: Lay’s, Ruffles and Santa Ana. I had a team of 5 people (3 Product Managers and 2 Assistant PM). Consumer Marketing Manager for Promotions: As responsible for kids/teens target I have been in charge to develop the Consumer Promotions (A&M budget of 6M€) with a team of 4 people.Trade Marketing Manager: My role was to leverage the marketing activities to achieve our volume and profit target for all the Channels (Organized Trade-supermarkets/hypermarkets- and Traditional Trade –bars, kiosks, traditional stores), maximizing the visibility impact of our point of sales activities with specific ad-hoc programs. Team of 6 people and the budget was 5M€. On top of this, I was leading the European merchandising team, coordinating the key merchandising activities for the continental Europe markets: Spain, Portugal, France, Netherlands, Poland, Greece and Israel.Strategic Project manager Mediterranean countries: I had the objective to identify, propose and implement the best pricing-sizing strategy for both the Traditional/Impulse channel and the Modern trade for the following countries: Spain, Portugal, Greece and Israel.

Product Manager of the Semolina Pasta range products (500M€ and profit maker for the company). Barilla is leader with a 35% of market share. I was responsible to manage Premium pasta brands for the company.Consumer Promotions Manager: I was in charge of the Consumer Promotion activities for Barilla Brands managing a budget of 6M€.

Product Manager Junior of Ariel brand, which was one of the most important profit contributors for P&G Italy: Competitive analysis, Creation and Development of promotional plans for trade and consumer, new products launching, Copy development, budget control and cost saving.