Company description:Epson is a global technology leader dedicated to connecting people, things and information with its original efficient, compact and precision technologies. With a lineup that ranges from inkjet printers and digital printing systems to 3LCD projectors, smart glasses, sensing systems and industrial robots, the company is focused on driving innovations and exceeding customer expectations in inkjet, visual communications, wearables and robotics.Main activities and responsibilities:Designs and implements marketing strategy by product category in HungaryManages marketing budget for Hungary according to central guidelines and local strategiesManages the relation with the sales team in relation to marketing activitiesMeets regularly the distribution channel (distributors, retailers, e-tailers, resellers) for designing and implementing marketing strategies based on stock management, competition, input from partners and the sales teamMeets the major end users along with the sales team in order to promote product portfolio and create common marketing strategiesCoordinates ATL and BTL campaigns addressed to the distribution channel or end usersManages in-store activities with retail (implemented by dedicated agencies)Creates local programs for the sales channel or ensure implementation of regional programs Coordinates PR retainer activities and projects; acts as spokespersonOrganize local events dedicated to distribution channel, major end users, press, including costs negotiations with suppliersManages participation to local fairs & exhibitionsOrganizes and delivers trainings and presentations on marketing programs or products