Craig Smith

Craig Smith Email and Phone Number

Director of Communications and Media Relations at Golf Course Superintendents Association of America @
Craig Smith's Location
Lawrence, Kansas, United States, United States
About Craig Smith

Communications Expert with 20+ years of success at the senior director level in:-- overall communications (writing, editing and publishing)-- public relations-- media relations-- marketing and promotions-- special events management-- executive media training-- crisis communications. Organized, creative and innovative leader and teacher. Proven track record of delivering business goals through both individual and team efforts.Specialties: communications, media relations, public relations, marketing, event planning

Craig Smith's Current Company Details
Golf Course Superintendents Association of America

Golf Course Superintendents Association Of America

Director of Communications and Media Relations at Golf Course Superintendents Association of America
Craig Smith Work Experience Details
  • Golf Course Superintendents Association Of America
    Director Of Communications And Media Relations
    Golf Course Superintendents Association Of America May 2014 - Present
    Lawrence, Kansas
    Oversee communications for this national organization whose work and expertise is vital to the growth and care of the golf industry.
  • Double Eagle Communications/ Media Consultatnt To Nicholas-Lence Communications
    Event Marketing, Public Relations
    Double Eagle Communications/ Media Consultatnt To Nicholas-Lence Communications Jan 2010 - May 2014
    Myrtle Beach, Sc
    Manage strategic planning, communications, general promotions and website activities. Clients have included signature these events: ... Kiwi Challenge... Mississippi Gulf Resort Classic ... Principal Charity Classic... American Century (celebrity) Championship... Els for Autism Golf Challenge... Haig Point (SC) ResortGeneral communications and strategic planning to integrate public relations and marketing
  • The Cliffs Communities
    Senior Director, Public Relations
    The Cliffs Communities Jan 2009 - Sep 2009
    Oversaw all public relations, media and communications strategies for eight luxury real estate communities in the Carolinas. Worked with wide variety of external media, including national groups.... Managed outside events to drive membership sales.... Negotiated TV opportunities to gain national exposure and increasing sales tours.... Initiated strategic public relations/marketing program with multi-use resident profile stories, earning third party credibility for sales in targeted consumer marketplaces.... PR campaign resulted in “Best in the State."
  • United States Golf Association
    Director, Media Relations
    United States Golf Association Jun 1989 - Jan 2009
    Directed well-respected, results-oriented public relations/media relations team. Achieved success by building trusted relationships with national media and balancing the needs of the association’s varied constituents. ... Earned top awards for media operations and communications for 13 national championships, including the U.S. Open, with more than 35 hours of national broadcast coverage and 1,000 credentialed media from around the world.... Responsibly managed budget in excess of $2 million, and a media relations team of seven full-time professionals (support team of 30 at U.S. Open)... Expert counsel for highest level of management, both internally and externally.... Managed crisis communications; served as a public spokesperson; conducted executive media training.... Generated more than $200 million annually in advertising value and brand development through targeted news distribution and "traded" properties.... Innovations included interview transcripts(1994), logo-branded background in post-round interview area using technology for quality media feeds across the spectrum of mediums (1998), and online media credentialing using unique bar-coding for printable admissions (2007).... Association benefited from my trusted personal relationships with leading golfers and media.

Craig Smith Skills

New Business Development New Media Marketing Public/media Realtions Media Partnerships Writing And Editing Executive Media Training Brand Management And Development Crisis Communications Planning Turnkey Event Management

Craig Smith Education Details

Frequently Asked Questions about Craig Smith

What company does Craig Smith work for?

Craig Smith works for Golf Course Superintendents Association Of America

What is Craig Smith's role at the current company?

Craig Smith's current role is Director of Communications and Media Relations at Golf Course Superintendents Association of America.

What is Craig Smith's email address?

Craig Smith's email address is cs****@****ail.com

What is Craig Smith's direct phone number?

Craig Smith's direct phone number is +148454*****

What schools did Craig Smith attend?

Craig Smith attended Moravian University, Liberty High School.

What skills is Craig Smith known for?

Craig Smith has skills like New Business Development, New Media Marketing, Public/media Realtions, Media Partnerships, Writing And Editing, Executive Media Training, Brand Management And Development, Crisis Communications Planning, Turnkey Event Management.

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