80% of strategies don’t make it beyond the board and management. I have orchestrated over 50 strategy execution projects across the globe, of which 9 out of 10 successfully reached or exceeded the commercial ambition. I grew up in advertising and marketing and I have been fortunate to work for some remarkable brands at great agencies in London, Amsterdam and Copenhagen. I have pledged and spent 10% of my time on charity and pro-bono work over the last 10 years. I want to drive growth, foster new thinking and spearhead transformation...WHAT I DO: Analysis shows that up to 80% of a strategy is never executed and never leave the board room or management team. I help address this problem.HOW I DO IT: I work closely with the CEO and Management Team and offer 3 tried and tested services individually or as a package:1. I help the Management Team discover their purpose, their shared cause, their WHY.2. I co-create and simplify the business strategy with the CEO, the Management Team and their direct reports.3. I help the Management Team and direct reports cascade the purpose and business strategy to the full organisation through employee involvement and engaging strategy communication. WHAT IS THE OUTCOME:- A shared company purpose.- A united and aligned leadership team.- An empowered, engaged and involved middle management- An organisation who understands the company’s ambition and strategy and their role and contribution - When the strategy is clearly understood and accepted, the employee feels approximately 55% more empowered and gives 65% more commitment.- Consequently a strategy that has a significantly higher impact and effect on your business.WHO I HAVE HELPED:VELUX, Kellogg’s, F.C. København, Oticon, Kao, Nilfisk, Fritz Hansen, Toms, Boxer TV, NCC, BC Hospitality Group and more...