Cory Treffiletti Email & Phone Number

Austin, Tx, Us

Palo Alto, Ca, Us

Rembrand is an Enhanced In-Scene Advertising Platform using Generative AI to integrate brands into the content people love in a way that is non-interruptive and can’t be skipped or ignored, but always captures viewer attention. We offer a way for brands to create the engagement of a sponsored post in the format and scale of a programmatic media buy. Rembrand creates the perfect amount of attention for a brand advertiser; not too subtle to be missed (like product placement) and not too annoying to be disliked (like commercial interruptions or overlays).

New York, Ny, Us

Advising Button, the leading platform for conversion optimization across affiliate and influencer marketing channels for large retail and commerce-oriented brands.

A thought leadership platform that delivers insights and connective concepts that help you think differently about your career and your life. Written by one of the original digital leaders.

Jacksonville, Fl, Us

Responsible for all product marketing, channel marketing, media and demand generation for FIS. Also manage the internal lead qualification team, or BDMs. Previously managed all marketing for Banking Solutions and Merchant Solutions.

San Jose, Ca, Us

Responsible for all aspects of marketing to support Webex and Webex.com. Includes content development, demand generation, paid media, social/earned media and other areas. Works with the rest of the Collaboration Business Unit and larger Cisco Corporate Marketing team to ensure alignment with all aspects of Cisco Marketing while driving dramatic growth for Webex Meetings, Teams and other products.

San Jose, California, Us

Voicea was acquired by Cisco in September 2019.Voicea exists to leverage A.I. technology to harness the power of voice in the workplace.Voicea is the platform behind EVA, your Enterprise Voice Assistant.EVA is a voice-activated, in-meeting assistant that listens, takes notes and identifies action items & decisions in your meetings. EVA makes it possible for you to be more present in your meetings and focus on collaboration and problem solving rather than taking notes and identifying next steps. Following your meeting EVA provides access to the Voicea platform where you can organize, review and edit highlights, specify key areas of the conversation and enable better post-meeting collaboration. In this way you create a more actionable record of your meetingsContact Voicea and learn more about getting started with EVA by visiting http://www.voicea.com.

New York, New York, Us

Austin, Texas, Us

Cory was CMO for the Oracle Data Cloud and is responsible for the strategy and marketing efforts of the Oracle Data Cloud - a business unit focused on the development of the Data as a Service (DaaS) category. The business unit is comprised of a number of assets acquired into Oracle and focused on helping marketers understand how data can be packaged and leveraged to create maximum positive ROI impact on their cross-channel audience marketing initiatives.

Austin, Texas, Us

Development of the Agile, Audience-Driven Marketing approach, embedding data-driven marketing in a customer-driven enterprise. Includes go-to-market for Marketing Cloud, strategic planning and development of customer programs to educate and explore enterprise-marketing technology.

Us

As SVP, CMO of BlueKai, Cory drove marketing strategy and execution for industry leading Data Management Platform (DMP) and Audience Marketplace. Rebranded product architecture, increased awareness, and launched company’s inside sales team, including all marketing automation as well as hiring and management of inside sales reps for driving SMB and mid-market sales strategy. Increased revenue from $35mm to $75MM in 2 years. Awards included Forbes 2014 Most Promising Companies, Deloitte 2013 Fast 500, Inc 500 2013 and Fast Company Most Innovative 2013. Successful exit to Oracle.

A digital sports marketing platform that helped athletes monetize their digital persona. The company was eventually morphed into the Virtual Fan Network and then Sqor, a mobile digital sports platform.

The Republic Project was a self-service ad development and management platform that was created for agencies and publishers alike. It provided rich media across all platforms, with a specialized focus on social. Republic Project was acquired by DG Mediamind in 2013.

San Francisco, California, Us

Co-founded the first digital marketing consultancy focused on the intersection of start-ups & brands, acting as short-term CMO for venture backed companies such as Freewheel, Kenshoo, Socialvibe, Vuezone, Track Simple, Turn, Mediamath, Red Aril and many others. Also worked with established brands such as Del Monte Foods, Fiat, Ross and LucasFilm on all areas of digital strategy. Drove more than $10mm in revenue and serviced many of the customers directly.

Cory launched an interim consulting practice focused on helping start-ups to incubate ideas, develop position and go-to-market strategy, resulting in actual revenue. During this period Cory worked with such companies as {X+1}, Klipmart (sold to Google), Real Branding and others. Cory also expanded his advisory role with a number of early-stage companies.

One of the first online online video websites. The company was eventually funded and rolled into ViTrue to become the leading social media management platform for brands. The company was acquired by Oracle and rolled into the Oracle Marketing Cloud.

London, England, Gb

As the lead "Engagement Architect" Cory focused his efforts on the expanding start-up media world, and uniting the efforts of large Fortune 500 brands and the emerging tech world. In this role Cory oversaw the efforts for integrating ad and marketing tech into large brands such as Kodak, P&G, Hyundai as well as advising these start-ups on their positioning and presentation to the established brand world. During this stage of his career, Cory established numerous deep relationships with the start-up world including venture capital and accelerators throughout the US.

London, England, Gb

Responsible for operations, business development and managing the San Francisco office of Carat and Carat Fusion. During his period running the San Francisco office, Cory drove more than $40MM in billings for the team and led digital strategy for such clients as Kodak, Western Union, Progressive Insurance, Hyundai and P&G. Strategies developed focused on the "Brand Response" model of balancing brand development with customer acquisition efforts, resulting in measurable business impact such as revenue and new customer growth. Also involved in pioneering one of the first agency performance dashboards, called "Citadel", with the analytics team within Carat.

Us

Launched the media practice at Freestyle Interactive and led media clients and new business, including such brands as Western Union, Electronic Arts, Progressive Insurance, Kodak Gallery (Ofoto) and others. Grew the media practice to represent more than 50% of total billings, and was involved in the eventual sale of Freestyle Interactive to Carat.

In a brief stint, launched some of the first ad campaigns and affiliate marketing efforts for IUMA, more than doubling the list of active artists on the site in a 7 month period. Also ran the first national "Battle Of The Bands", culminating in a concert at the legendary Fillmore in San Francisco with Primus as headliners.

As an initial team member for i-Traffic, one of the world's first full-service digital ad agencies, Cory evolved from a media professional into a well-rounded digital marketing pioneer. As employee 6, Cory led the growth of the media practice with such clients as Disney, Big Book, CDNow and others. Grew the media practice from 4 people to over 40, and a company from 6 to over 200+, eventually resulting in the sale of i-Traffic to Agency.com (Omnicom). i-Traffic was one of the early trailblazers in interactive marketing, recognized as one of the top 10 agencies digitally by AdWeek in 1996.

Cory's first role; immediately thrust into the world of media and responsible for cross-channel campaign planning for TV, Print, Radio and the new form of the Internet. Cory was the lead for managing the digital/interactive campaigns for Discovery Channel Communications and planned the first digital campaign for the BMW 318ti in 1995. Pioneered models for the use of digital media as a tool for direct response as well as brand advertising and coined the term "Brand Response" Marketing in 1995.

Cory's first entrepreneurial effort, he launched a record label/promotion group in New York and handled the first digital efforts for a number of local NYC bands and clubs (before most of the bands and clubs knew they needed to have a digital effort).