Curtis A. Lefebvre Email & Phone Number

Chicago, Il, Us

Chicago, Illinois, United States

I am passionate about community engagement and connecting people. I played many sports growing up, primarily soccer and lacrosse. Sports are how I made my best friends growing up and how I now make friends while traveling. In the Sports Philanthropy Network I will be aiding in events, communication, and fundraising.

Chicago, Illinois, United States

The Publisher Team consists of two main functions, Acquisition and Development. The Publisher Acquisition component focuses primarily on acquiring new supply opportunities in distinct markets, verticals and categories, increasing available audiences and helping to maximize demand opportunities globally. By understanding business needs and strategy, the goal is to recruit and onboard supply inventory, that matches the needs of the business, with the best possible commercial relationships. Responsibilities include Marketing sizing & analysis (Lead Generation); Publisher Recruitment and Publisher Onboarding. The Regional Publisher Development function exists to maximize supply opportunities, discovering audiences that match demand side needs, & assist with acquiring new supply opportunities, with the goal of increasing overall yield for a region. The Developing Publisher team are closely aligned with the Client Services team, working as a partner they help high potential partners to scale across our networks..Responsibilities:• Responsible for the supply recruitment and onboarding for Rakuten networks and products• Maintain and secure a pipeline of key targets using Salesforce, and work towards acquisition and revenue goals set for the Publisher Group (Achieve reach, revenue and other key metric targets in line with set budgets)• Plan and meet with key strategic partnership & affiliates with a focus on key verticals• Point of escalation for resolving publisher issues• Establish and maintain regular and appropriate communication with the key contact(s) for the partner through webinars, meetings, emails, calls and support tickets• Partner closely with the Director as well as key internal and external stakeholders, to develop the pipeline and recruitment strategies• Represent Rakuten Advertising at external facing events (tradeshows and events)• Oversee the growth and development of a larger group portfolio, with the goal of driving new active partnerships

Check me out on this podcast episode - https://www.straightupchicagoinvestor.com/podcast/-episode-223-from-new-york-to-the-windy-cityReal Estate Investor, General Contractor for House Flipping. Building a portfolio in student housing, Long term rentals, and Section 8 across the United States.

Chicago, Illinois, United States

Chicago, Illinois, United States

SuperAwesome, an Epic Games company, is Advancing Online Safety For a Safer Digital World.As a Publisher Development Manager I work directly with youth focused Publishers to build and maintain the Supply Side of our proprietary Youth Ad-marketplace, AwesomeAds. AwesomeAds is the leading COPPA compliant youth ad marketplace built on Kidsafe technology with the purpose of protecting the Personally Identifiable Information of society’s youth from marketing data collectors. SuperAwesome’s advertisers are Fortune 500 kids brands that have a deep affinity to being good stewards of children’s data.Responsibilities:- Manage and forecast ad inventory, margins, and revenue in primary marketplace (US). Sole US department lead.- Collaborate with interdisciplinary and international teams on various in house projects. (Ad Ops, Finance, Legal, Sales, Account Management, Product).- Leverage excel and internal databases to troubleshoot issues and forecast revenue.- Helped shepherd the AwesomeAds product (main cash flowing engine) through the acquisition by Epic Games.- Prospect, Onboard, and Manage new publishers in the AwesomeAds Marketplace.

Greater New York City Area

Mission: Make the internet safer for kids.Publisher Development is a central role in SuperAwesome. We work closely with internal and external teams in order to ensure that SA has a marketplace compliant with COPPA and GDPR-K while facilitating profitable interactions between kids publishers and kids brands. Collaboration with internal teams: Ad Operations, Sales, Product, Legal, & FinanceCollaboration with external teams: PublishersResponsibilities:1. Ensure publishers in SA marketplace is compliant with COPPA & GDPR-K.2. Maintain a lean marketplace with publishers that reach SA's quality criteria (Brand Safety, Fraud, Viewability).3. Ensure that publishers are reaching the fill rates they need for optimal monetization.4. Ensure the Ad Operations has the inventory they need to deliver campaigns in full and on time.5. Be the expert of SA marketplace makeup and capabilities.6. Support sales by expanding marketplace offerings and onboarding new publishers.7. Offer publishers new solutions with SA's expansive product suite.

Greater New York City Area

SuperAwesome powers the kids’ Internet and is the largest kids’ digital media platform in the world. The company’s technology powers the global kids’ digital media ecosystem, ensuring kid-safe advertising, safe-social, family authentication and COPPA compliance for hundreds of brands and publishers around the world. SuperAwesome is regarded by many analysts as the leading player in the kidtech sector, having shaped the kids’ digital media market with their AwesomeAds platform, Kids Web Services, PopJam and REX Programmatic Buying.

Greater New York City Area

The EmpireOZ Group (EmpireOZ) is a collaboration of principals whose primary business includes work across a wide array of Opportunity Zone disciplines. The EmpireOZ value proposition is three-fold:1) We source real estate and corporate investment deals with a focus on CleanTech companies.2) We source financing for OZ deals from our expanding network of Qualified OZ Funds.3) We provide turn-key services to OZ Investors and Developers.

New York, New York

The Marketing Engineering Program (MEP) is a challenging program to get into. There is a 7-step interview process with less than 5% acceptance rate. I did not get in the first time but succeeded on the second attempt. In this 3-month intensive training program trainees learn the in’s and out’s of the programmatic advertising industry and its technology. We manage live campaigns on MediaMath’s TerminalOne DSP. We go on full day trips to visit MediaMath’s partners and meet with their leadership. The goal of the program is to be hired by MediaMath or one of their partners which I accomplished.

Queens, New York

My why is to empower companies to discover how to leverage data and technology for growth. My role is to integrate new technologies exploring automation and analytics to efficiently reach higher sales and marketing goals.- Transitioned tens of thousands of data points encompassing CRM, Marketing, Event Planning, and Financial data for the clients, to a new all-in-one platform called Event Bank. - Educated team on how to use Event Bank and troubleshooted problems as they arose.

Greater New York City Area

ACME Growth Co. is a growth hacking company that targets well established companies in multiple industries tat are finding it hard to adapt. We leverage data and technology to create scaleable sales and marketing strategies- Automated marketing campaigns, chat bots, and reports using various tools such as Drift.IO, Autopilothq, Google Analytics, Beautiful Soup 4, among others.- Monitored A/B testing using Instapage to monitor prospect interaction on landing pages to aid in the decision of the most effective, convertible page.- Cleansed and appended four separate company databases each with 100k+ data points to effectively monitor client interactions and communicate strategic insights to company leadership.- Analyzed 18 campaigns to improve processes and effectively communicated results to our book of business.

New Paltz, New York

Lucky Backpack is a data-driven Tech Company that provides personalized travel solutions and content for urban backpackers. As part of my role as Cofounder I take on business development tasks such as partnerships, recruiting, and seek investors. My focus on leading marketing and content entails that I write on our blog, manage social media accounts, and gather data analytics through our market research surveys. - Presented to multiple investors conveying a compelling story of the company’s leadership and raised $25,000 in seed round of investing for basic operations. - Drafted Operating Documents- Business plan, Marketing strategy, and operating agreements.-Managed Social Media on Instagram and Facebook and identified trends using Sprout Social.

New Paltz, Ny

Skytop Strategies is an international conference organizer across many industry verticals. Conferences cover ESG, Mitigating Portfolio Risk, GDPR, Cyber Security and many more.- Organized outreach to highly sought after executives in various industries and onboarded nine conference speakers.- Executed conferences: Cyber Security, Integrated Reporting, Mitigating Portfolio Risk and ESG. Each

New Paltz, Ny

As a project manager I assist the sponsorship team to reach out to potential sponsors to have them featured at our programs. I also take part in building the speaker faculty for the days events.

Bachelor’S Degree, International Business

Activities and Societies: New Paltz Men's Club Lacrosse, Pi Alpha Nu, Scholar Mentorship ProgramScholar Mentorship Program Dean's Student.

Education record

Certified Scrum Product Owner