Curtis Bingham Email & Phone Number

Littleton, Ma, Us

I help B2B companies retain more profitable customers. I've worked with more than 200 CCOs in the last 15 years; I help increase retention of the right customers, identify high-potential customers and capture greater share of wallet. I minimize customer effort, improve customer experience, and maximize profits. ||The CCO role is rapidly evolving, growing from only 30 worldwide in 2003 to well over 1000 today. It is becoming a powerful force for driving customer-centric business growth, yet the role is often poorly understood by customers and employees alike.The CCO Council is a powerful and intimate gathering of the world’s leading customer executives from widely diverse industries. The Council helps executives achieve objectives faster and more easily by leveraging best practices. It helps validate and refine strategies and initiatives to avoid experimenting at customer expense.

Insight, advice, and guidance on customer strategy exclusively for chief customer officers and equivalent customer executives.http://blog.ccocouncil.org

Us

Your only sustainable competitive advantage is customer insight.Predictive Consulting Group helps companies discover customer value drivers so they can more easily acquire & retain valuable customers at higher profit margins. We help you get inside the heads of your customers and prospects to find out what they need, want, and are willing to pay for. Using this critical customer insight we can help you:• Guide executive decision making using Customer Value Drivers • Precision-target your most desirable prospects and Acquire them at greater profits • Selectively retain your most important customers and maximize their valueWe start with a Value Driver Audit to determine the product/service attributes that enable your customers to 1) Increase revenue, 2) Decrease costs, and/or 3) Mitigate risks. With this focus you will know unquestionably & incontrovertibly your target market’s hot buttons and will be able to reel in your customers and prospects.

An in-demand speaker at leading customer industry events, and Council members often join me in the spotlight based on their unique expertise. Below are some comments from colleagues:“Curtis Bingham is the kind of speaker who audiences love. He is filled with great ideas about how you can improve your businesses through better intelligence. His insights are invaluable.“ - Suzanne Bates | Author of Speak Like a CEO“Curtis is definitely not your usual speaker! Curtis' professional and unique approach to customer valuation held our very dynamic and demanding group spellbound. Once you experience Curtis' presentations you will figure out any way possible to make him an extension of your business.”- Lisa K. Matthews | WPO, Boston Facilitator“Curtis was everything you’d hope for, but often don’t find, in a chairperson. I would highly recommend Curtis in the Chairperson role. He was not only dedicated to the event, but dedicated to the advancement of the customer industry as a whole.” - Kelly Potanka | Producer, IIR USA“Curtis’ passion and enthusiasm for his topic earned him a standing ovation!“ - Eva Doucette | VP, Customer Relationship Management Institute

Concord, Massachusetts, Us

Led Fortune 500 firms in discovering customer value & capturing price premiums as they create product/service offers based on quantifiable value drivers, establish premium pricing, and communicate and sell on value across marketing, sales, service, and support • Increased revenue by ~$20MM for Fortune 200 financial services company by quantifying customer value drivers & creating value segmentation/positioning/targeting • Discovered $15MM annual incremental revenue for the largest medical device company using customer research to segment markets and create go-to-market strategy, sales targeting tools and ROI calculators• Created value-based marketing & pricing strategy for the largest small business accounting software company to capture $20MM incremental annual revenue from newly discovered high-value segment• Trained 60-person sales force for a $600MM semiconductor manufacturer to adapt to buyer behaviors & sell on value rather than price to capture a premium.

Aided enterprises in increasing customer value, growing revenue, decreasing costs, and increasing loyalty by leveraging in-depth customer insight to drive strategic and tactical decisions, shape marketing and sales, and influence product manufacturing and service delivery • Increased billing rates by 135%, number of clients by 30%, and per-account revenue by 90% for IT consulting firm by creating customer care/reference programs and leveraging to penetrate deeper into existing accounts.• Published the Annual CCO Report of roles/responsibilities/successes of Chief Customer Officers based on extensive research of C-level executives in companies such as Sun, Cisco, HP, Monster.com• Reached goal of 80% referenceable customers for a digital printing firm• Created marketing strategy & segment-specific web- and print-based marketing collateral supporting the $50 million product launch for aerospace and automotive supplier