Cynthia Mcdonald Email & Phone Number

Cynthia McDonald is the CEO and co-Founder of The Idea People, a full-service management consulting firm with a boutique approach to client service. She has over 22 years experience in the high tech space in various leadership roles working with both global and entrepreneurial firms including payments processors, banks, Independent Sales Organizations, large billers and retailers. She previously served simultaneously as the Chief Marketing Officer at Calpian, Inc. and the Editor-in-Chief of Transaction World Magazine. Cynthia sits on the Mobile Payments Committee of the Electronic Transactions Association and holds an MBA/Master of Science in Marketing from GA State University and an undergraduate degree in business from The College of William and Mary.Cynthia is an innovative and intuitive, self-starting executive accomplished in building brands and launching companies, products and sales strategies. She is recognized for founding and directing the most highly- circulated trade publication in the payments sector and demonstrated proven leadership in the areas of business development, creating and executing PR and IR strategies, managing budgets and in leading high-performing, cross-functional teams. Versatile and disciplined in driving revenue, Cynthia combines strong writing, analytical, creative and conceptual skills to execute strategies with precision. Her skills include: practical applications of strategy development, classic and social media marketing, global business integration and electronic commerce. Extensive experience in the areas of mobile payments, eCommerce, near-field communication and alternative payment technologies, working with Fortune 100 companies as well as with start-ups in the payments, technology, telecom and financial service sectors, both domestically and internationally.

Listed skills include E Commerce, Mobile Payments, Strategy, Start Ups, and 46 others.