Ux Researcher
Current• Lead and oversee end-to-end UX research studies for Booky's various digital platforms. • Spearheads the UX Research team’s research operations and project management process improvements.• Conduct user interviews, surveys, usability testing, and other qualitative and quantitative research methods to gather insights.• Analyze research findings to identify user pain points, motivations, and preferences, and translate them into actionable recommendations.• Stay up-to-date with industry trends and best practices in UX research and incorporate them into Booky's research processes.• Drive a culture of user-centricity and data-driven decision-making across the organization.