Cédric Pruche work email
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Cédric Pruche personal email
🔒 Passionate Business Development Director with more than 18 years of international experience in defining and implementing sales and marketing strategies to ensure succesfull positioning, market penetration and revenue growth in the Identity, Authentication, Biometrics and broader SaaS industry both in B2G and B2B. Skilled in Leadership | Negotiation | Business Planning | International Sales | CRM.🌟 Driven by Innovation | Committed to Excellence | Champion of Teamwork🔑 Unlocking Opportunities to Combat Illicit Trade | Safeguard integrity of Brands and Products | Protect Secure Documents📈 360 feedback from peers, managers, collaborators and customers confirms my strenghts: I am a friendly person who generates trust in the relationships and a result-driven person with a great capacity in opening markets, generating opportunities and closing deals. 🚀 A firm believer in the power of teamwork, I foster collaboration and synergy within my teams to achieve exceptional results. By encouraging diverse perspectives and ideas, we drive innovation and create forward-thinking solutions that address the evolving challenges in the security industry. Successful in matrixed and geographically-dispersed teams with a focus on cultivating talent and corporate culture.🎤 As a respected industry speaker, I have had the privilege of sharing my insights and expertise at renowned forums such as the High Security Printing Conference and Tax Stamp Forum. By actively participating in these discussions, I contribute to shaping the future of the security industry.🏆 In addition to my professional pursuits, I value work-life balance and prioritize quality time with my family. We are a bi-cultural family French and Mexican and with my wife we have 3 incredible children and we have the chance to be young grandparents.💼 Let's connect and explore how my passion for security, commitment to innovation, and dedication to teamwork can contribute to the success of your organization. Together, we can unlock new opportunities and drive transformative change in the security industry and other industries.
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Chief Commercial Officer (Cco)Iafis GroupPanama
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Latin America Sales DirectorIafis Group Mar 2024 - PresentMexico, Mexique- Managing international sales team to generate profitable and sustainable growth.- Defining commercial strategy together with the General Management for the different business segments (biometrics solutions for civil and criminal applications, forensics and security solutions).- Managing long term relationships with strategic partners and customers.- Generate new business opportunities both in B2G and B2B. -
International Sales ConsultantSelf-Employed Aug 2023 - Present- Business Development and Strategy Advisory in the authentication and secure document industries.- Development of market entry strategy for start-ups and new product and solution offering.- Representing solution providers to central banks (banknote protection), security printers (identity, value documents and vehicle license plates), brand owners (brand protection) and government entities (identity, tax stamps, track & trace systems).
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Regional Business DirectorSicpa Oct 2017 - Jul 2023Mexique- With the LATAM team, won every single tender process in the region related to government track and trace solutions.- Successfully led a transversal team of professionals in achieving and exceeding business development objectives resulting in revenue growth and market expansion.- Played a pivotal leadership role in securing first brand protection contracts in LATAM in diverse industries like: pharmaceutical, agrochemical, FMCG, etc.- Recognized as a spokesperson for the company… Show more - With the LATAM team, won every single tender process in the region related to government track and trace solutions.- Successfully led a transversal team of professionals in achieving and exceeding business development objectives resulting in revenue growth and market expansion.- Played a pivotal leadership role in securing first brand protection contracts in LATAM in diverse industries like: pharmaceutical, agrochemical, FMCG, etc.- Recognized as a spokesperson for the company, effectively conveying SICPA's expertise and value proposition to diverse audiences and effectively representing SICPA at key market events and conferences worldwide.- Actively contributed with insights and strategic guidance, influencing the company's direction and success.- Acted as a key interface between customer, sales and support structure to ensure seamless project implementation and operation and increase customer satisfaction. Show less -
Business Development ManagerSicpa Jan 2010 - Sep 2017Suisse- Successfully secured multi-year contracts valued at over 80 million USD, allowing for the creation of 80 qualified jobs in LATAM.- Developed strong relationships with government entities and relevant partners in LATAM, positioning SICPA as a trusted partner in the region.- Demonstrated exceptional market insight and strategic acumen, driving the successful promotion and adoption of secure track and trace solutions.- Received recognition for excellence in business development and… Show more - Successfully secured multi-year contracts valued at over 80 million USD, allowing for the creation of 80 qualified jobs in LATAM.- Developed strong relationships with government entities and relevant partners in LATAM, positioning SICPA as a trusted partner in the region.- Demonstrated exceptional market insight and strategic acumen, driving the successful promotion and adoption of secure track and trace solutions.- Received recognition for excellence in business development and cross-functional collaboration in achieving business objectives.- Led the responses to EOIs, RFIs and RFPs, collaborating closely with internal stakeholders to deliver compelling and competitive proposals. Show less
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Latin America Sales ManagerHologram. Industries May 2005 - Dec 2009France- Demonstrated expertise in growing the customer base and driving sales in the brand protection and value documents markets in LATAM.- Achieved revenue growth of 45% within a year through the successful acquisition of contracts in Argentina and Bolivia (passports), Guatemala and El Salvador (IDs).- Established and nurtured strategic partnerships with high-security printers and system integrators, enhancing the distribution and reach of SURYS' anti-counterfeiting technologies.-… Show more - Demonstrated expertise in growing the customer base and driving sales in the brand protection and value documents markets in LATAM.- Achieved revenue growth of 45% within a year through the successful acquisition of contracts in Argentina and Bolivia (passports), Guatemala and El Salvador (IDs).- Established and nurtured strategic partnerships with high-security printers and system integrators, enhancing the distribution and reach of SURYS' anti-counterfeiting technologies.- Effectively hired and managed consultants across all LATAM countries, leveraging their expertise to deliver tailored solutions to clients. Show less
Cédric Pruche Skills
Cédric Pruche Education Details
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Physics -
Laser And Optical Engineering -
Classes Préparatoires Aux Grandes Écoles (Cpge)
Frequently Asked Questions about Cédric Pruche
What company does Cédric Pruche work for?
Cédric Pruche works for Iafis Group
What is Cédric Pruche's role at the current company?
Cédric Pruche's current role is Chief Commercial Officer (CCO).
What is Cédric Pruche's email address?
Cédric Pruche's email address is ce****@****cpa.com
What schools did Cédric Pruche attend?
Cédric Pruche attended Centrale Méditerranée, Université De Montréal - École Polytechnique De Montréal, Lycée Masséna.
What skills is Cédric Pruche known for?
Cédric Pruche has skills like International Sales, Business Development, Product Management, Business Strategy, French, Sales Management, New Business Development, Strategy, Change Management, Security, Product Development, Product Marketing.
Who are Cédric Pruche's colleagues?
Cédric Pruche's colleagues are Diego Martín Lo Tártaro, Sofy Manrique Villanueva, Moira Cossu Guevara, Francisco Santos Rojas, Tomás Francisco Gabutti, Olga Julia Bravo Alarcón, Clau Vera.
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