- Identify business issues and translate these into key tracking dimensions: Supply, Portfolio, Pricing, distribution, Category Market-Share, Market Landscape, etc. And proactively gather information & data to perform relevant analyses.- Ensure the quality of the BI reports and dashboards in coordination with Data Engineers (IT), Data Contributor (OP & FP&A), Commercial Team (Sales & CSD); communicate results and findings in a structured way- Own, rollout and monitor the implementation of Annual Contract & Payment Ensure appropriate & efficient input, submitting, approval and closing.Achievements:- Formalized the payment process and accelerated the process to 15 working days.- Successfully forecasted Royal Salute Polo 5 Special Edition regional demands before official product launch.- Planned FY2324 Liquor Store annual contract with sales team based on customers' whole-year performance.

Shake Shack Shanghai IAPM Grand Opening, Louis Vuitton x League of Legends (digital marketing), Under Armor 2019 Christmas & New Year e-commerce campaign, Under Armor 2020 CNY e-commerce campaign, Red Bull Night 2020, Shanghai Fashion Week etc..

- Develop and implement brand campaign, including KV/TVC production, media delivery, online & offline events, campaign research etc.. - Assist in event ideas and marketing events execution and implement. - Daily social media management, daily financial management, regular communication and coordination with other departments. Campaigns: 2018 Green House event, 2018 “Awaken” Equity Campaign, 2018 D11 Campaign, 2019 CNY Campaign, 2019 Brand Equity Campaign, 2019 Hoegaarden Rosee Launch

• Supervise and support branding and marketing events in Shanghai.• Contact and maintain potential collaboration partners.• Facilitate brand differentiation strategies and year plan with PRC Branding and Marketing Director.

- Audi 2017 Brand Campaign- 2016 Audi Guangzhou Autoshow Campaign- 2016 Audi Sport China Launch Campaign- 2016 Harbin Beer Summer Campaign

- Create event proposals for in-store events.- On-site support for in-store events including catering, administration, and translation services for customers in help.- Maintain VIP customer relationship and database. - Coordinate and supervise advertisements posted on channels of landlords; Media clipping from landlords of stores; Monthly competitors review