Dale F. Reeves Email & Phone Number

Castle Rock, Co, Us

Galway, Ie

TE Connectivity... NYS: TEL / Formerly Tyco Electronics Aerospace, Defense & Marine / $1.2Billion BU of $14.0B Electronic Components Manufacturer.* Sr MANAGER, GLOBAL eBUSINESS & MARKETING; manage 7 direct reports + Total Integrated MARCOM budget exceeding $5MM.- Digital Lead Gen, Branding, New Product Campaigns; - Thought Leadership PR / Marketing & Social Networking hub "DesignSmarterFaster"; webinars to drive the design-win business objective; innovative LEAN PR process;- Content Syndication Leveraged via Social Media; - Major Trade Shows, e.g. Paris Air Show / others; - Customer Value Proposition Messaging across all Media Channels, Events, Vertical Markets;- CRM - Global Deployment of SalesForce.com;- Digital Transformation of Product Data Delivery; - Marketing Automation Implementation of Eloqua;- Apps deployment supporting Sales, Trade Show, Collateral Message Delivery.

Toledo, Oh, Us

$5.0 Billion Building & Composite Materials Manufacturer * LEADING DIGITAL MARKETING across all building materials business units. Budget Responsibility $4.0MM- Strategy & Execution of Contractor / Channel Portal - driving easy-to-do-business-with business objective; - Customer Portal Design & Build-out;- Delivered Online Apps / Sales Tools; - Led Interactive Agency Review / Selection Process & Transition

Oak Brook, Il, Us

CONSULTING ENGAGEMENTS (Strategic & Tactical) Newell Rubbermaid / Sears / Others/ Online Retail Promotions Development.NEWELL RUBBERMAID OFFICE PRODUCTS (Sanford Brands); Oakbrook, ILDIGITAL MARKETING CONSULTANT (Full Time) - Managed multiple digital Global Brand properties forSanford Brands; social networking strategy for Sharpie / Expo / Prismacolor / uni-ball / Paper Mate / Rolodex.- Sharpie Brand site re-design, global roll-out and Web 2.0 promotions management / SEO / SEM.- Created Sharpie Social Networking Communications hub-spoke portal deployed as "Sharpie Uncapped" aligned to drive up buy-rate business objective;- Online Retail User Generated Content (UGC) promotions / image gallery; Joint Channelpromotions; Sharpie 500 (NASCAR / Office Super Stores;- Developed SEO & SEM Interactive media; Manage related outbound eMail marketing content / testing;- Introduced Where-to-Buy technology / Merchandising Branded Showcase with online channel partners;- Integrated off-line events; Fashion Week / Sharpie 500 / others into social networking campaigns;- Managed Web Analytics: Buzz Metrics / Omniture / Google / ForeSee Results into actionable deployments;- 200% increase web traffic / 3x run-up in site registrations / Twitter & Facebook (1MM fans; YouTube Channel.

$3.3 Billion Manufacturer of Cleaning, Sanitation Products, Services & Value Added Solutions. * DIRECTOR GLOBAL eBUSINESS; eBusiness strategy & deployment for JohnsonDiversey; three direct reports and matrix manage 35+ country webmasters / IT PM’s. Partner with marketing teams; Manage of outsourced vendors, pro services, / ASP’s (creative & technology SEO / SEM).- Managed eBusiness / eSolutions Team Creation. - J-Link, a global lead-to-order web initiative to create an easy-to-do-business with Channel user experience. - App development - iMap / LMS / Safe Kitchen.- Deployed to 35 countries plus multiple alternative brand programs. Site design / creative.- 5% under budget; on time w / fully delivered functionality. >$1.0M Synergy savings.

Pre-IPO B-2-B Internet Portal & ASP Delivering Procurement & Supply Chain Management Solutions. DIRECTOR eMARKETING: eMarketing eCommerce portal strategy development; UX; MARCOM effort.

Gb

Managed Sales P&L for national direct field sales team (5) and rep network (30+), inside sales, RFPs / marketing for remanufacturing services division.

Gb

Directed strategic planning, total MARCOM effort ad/Pr agency, pro-services management. - Developed complete launch program for plastics recycling systems via integrated direct marketing.- Developed multiple Internet Web sites for John Brown Plastics and its Business Units.- Trade show exhibit/events management; 100 - 12,000 sq. ft. (worldwide).

World Trade Division for $600M Automotive Aftermarket & OEM Manufacturer. • MANAGER INTERNATIONAL SALES & MARKETING; Managed 7 person sales services function + international sales rep & distribution network / marketing development & budget. Negotiated business agreements in 40 countries worldwide; representation, distribution, licensing. International sales, RFPs, forecasting and product line management for Fram, Bendix, Autolite aftermarket products.