Dan Avery
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Dan Avery Email & Phone Number

Ecommerce Marketplace Manager at Harts Of Stur
Location: Sturminster Newton, England, United Kingdom 11 work roles 2 schools
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✓ Verified Jul 2026 3 data sources Profile completeness 86%

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Current company
Role
Ecommerce Marketplace Manager
Location
Sturminster Newton, England, United Kingdom
Company size

Who is Dan Avery? Overview

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Quick answer

Dan Avery is listed as Ecommerce Marketplace Manager at Harts Of Stur, a with 19 employees, based in Sturminster Newton, England, United Kingdom. AeroLeads shows a matched LinkedIn profile for Dan Avery.

Dan Avery previously worked as Senior Digital Product Owner & Test Manager at Howdens and Product Owner of Screwfix.com at Screwfix. Dan Avery holds Master Of Science (Msc), Advanced Computing from Bournemouth University.

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Harts Of Stur

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Profile bio

About Dan Avery

I love technology! I was that kid who stayed after school playing around with computers, embracing the early days of the world wide web. Those early days sparked a fire within that's defined my career as an unashamed geek with a passion for all things digital! (I mean, how many people do you know enjoy collecting computer books from the past 50 years! #nerd)My career has seen me wear many different senior hats;🎩 As a product owner I've worn the business top hat, becoming the customer to truly understand and deliver their needs. I love supporting at all levels from c-suite management to getting down and dirty with project delivery teams; steering, supporting, mentoring and motivating (I have been known to write and perform a song to raise moral!)🪖 As a test manager I've worn the technical beret, breaking software (that's testing it to the non-tester). Nothing made me happier than taking a (metaphorical) hammer to a program, smashing it, turning it upside down, inside out, and then and only then would it get my seal of approval (disclaimer: no software was harmed in the making of innovation)🧢 As a project manager I've worn the flat cap, hands on wheeling and dealing to keep the plates spinning and deliver the goodsWhichever hat I wear, I'm always passionate about delivering 110%!Anyway, enough about hats, what are my key Jedi skills and qualities I bring to the table;✅ 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽: I build and support strong lasting relationships by inspiring trust, leading by example and ensuring the buck always stops with me.✅ 𝗖𝗿𝗲𝗮𝘁𝗶𝘃𝗲 𝗣𝗿𝗼𝗯𝗹𝗲𝗺 𝗦𝗼𝗹𝘃𝗶𝗻𝗴: I'm always on the lookout to solve the next problem! I once completed a #100DaysOfCode challenge learning Python to solve a data analysis problem!✅ 𝗖𝗼𝗺𝗺𝘂𝗻𝗶𝗰𝗮𝘁𝗶𝗼𝗻: Whether it’s painting a picture for a customer, delivering a (non-BS) story to the exec or talking technical with a developer, I juggle hats to fit the audience (dam I mentioned hats again!).✅ 𝗧𝗲𝗮𝗺 𝗣𝗹𝗮𝘆𝗲𝗿: I like working on my own but I love working in a team. We all go further together!✅ 𝗠𝗲𝗻𝘁𝗼𝗿𝗶𝗻𝗴: I've walked many paths and collated my own wiki of experiences in my career. It's the most rewarding feeling using this to help and guide others traversing their own journeys.✅ 𝗧𝗿𝘂𝘀𝘁: Whatever I do, whoever I work with, I always earn people’s trust. Why? Because of all the above! Don’t believe me? Then please read my recommendations below.If you’ve read this far, let’s connect!I also unofficially hold the world record for the number of brussels sprouts eaten in a minute!

Current workplace

Dan Avery's current company

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Harts Of Stur
Harts Of Stur
Ecommerce Marketplace Manager
Sturminster Newton, GB
Website
Employees
19
AeroLeads page
11 roles

Dan Avery work experience

A career timeline built from the work history available for this profile.

Ecommerce Marketplace Manager

Sturminster Newton, Gb

Senior Digital Product Owner & Test Manager

Northampton, England, United Kingdom

• Led a successful value stream owning the delivery of all new trade B2B features for one of the largest FTSE 100 companies in the UK• Improved quality and processes for Digital and IT, increasing deployment cadence from 3-5 months to monthly• Responsible for the tactical and strategic delivery of the first Howdens website into Ireland• Delivered the Howdens Trade mobile app with over 150k+ users• Managed the MSA, contracts and relationships of key 3rd party service providers• Mentored and upskilled the test team of 9 to deliver better quality and confidence• Collaboratively worked with multiple teams throughout the UK, France, Ukraine, Poland, Spain, USA, India and South Africa

Sep 2021 - Jun 2024

Product Owner Of Screwfix.Com

Yeovil, England, United Kingdom

• Led all ecommerce development of critical system upgrades, regulation changes and new features for Screwfix.com with an online turnover of £1.4 billion• Delivered new services reducing CMS response times by up to 87% improving overall website speed• Improved performance to align with Google Core Web Vitals and reduce initial page load times by half a second generating an additional £6.5 million• Implemented a product API reducing email load times by 85%• Identified and owned a gap in browser and technology analysis, automating the process to reduce the manual task taking 3 days to just 5 minutes• Collaboratively worked with multiple teams throughout the UK, Ukraine, USA and Bulgaria

Mar 2017 - Sep 2021

Senior Software Qa Engineer

Yeovil, England, United Kingdom

• Led a team of 14 QA automation engineers to implement the Screwfix test automation framework for Castorama France• Documented test strategies for multi channel Kingfisher operating companies: Screwfix, B&Q, Castorama France• Implemented distributed performance testing for a proof of concept project reducing search results in Trade Counters from up to 2 minutes to milliseconds with Elastic Search• Successfully co-ordinated all testing of a major upgrade for HR systems serving 14k employees• Collaboratively led multiple teams throughout the UK and Ukraine

Oct 2015 - Feb 2017

Software Engineer (Qa)

Yeovil, England, United Kingdom

• Identified and implemented improved reporting dashboards to reduce test failure analysis time to less than an hour• Created an application to support tagging tests to improve the accuracy of new feature impacts on testing estimates • Led visual test automation reducing business testing time from days to minutes• Introduced and owned the management, maintenance and support of all mobile and tablet devices for all project and business testing• Collaboratively worked with multiple teams throughout the UK and Ukraine

Apr 2014 - Oct 2015

Junior Software Engineer (Qa)

Yeovil, England, United Kingdom

• Wrote a complete regression test user manual for a major upgrade to the Stibo STEP data management platform which became the go to resource for all further upgrades• Introduced test reviews to share expertise of test automation and system insight, reducing knowledge silo's, and helping team proficiency with future projects

Dec 2013 - Mar 2014

Project Manager

Sherborne, England, United Kingdom

• Successfully led the data migration, testing, training and SEO of the ecommerce platform with a turnover of £2 million• Identified and implemented a solution to support marketing email campaigns, reducing a manual task of 3 days to 10 minutes• Facilitated the integration of Present Finder into Amazon

Mar 2013 - Oct 2013

Project Manager

Phlexshop Ltd

Greater London, England, United Kingdom

• Owned the end to end project life cycle from requirements gathering, testing and release for all new omni channel client features including search, reviews, payment providers, fulfilment propositions with a turnover of up to £10 million• Successfully onboarded new clients on the Phlexshop platform overseeing data migration, new feature requests and training• Identified a gap in system resource support and put into practice a training program to support new and existing clients

Apr 2011 - Feb 2013

Project Manager

Sherborne, England, United Kingdom

• Conducted the RFP process in selecting an ecommerce provider to support company growth beyond £1 million• Successfully led the data migration, testing, training and SEO of the ecommerce platform

Apr 2009 - Mar 2011

E-Biz Consultant

Bournemouth, England, United Kingdom

• Evaluated local websites providing design, user experience and technical feedback on suggestions for improvement. Recognised as one of the top 3 evaluators.

Apr 2009 - Jun 2009

Researcher And Developer

Bournemouth, England, United Kingdom

• Conducted research to understand the benefits of the Visual Model Driven Programming (VIDE) case tool• Built a website to showcase the work and findings of the VIDE project

Sep 2008 - Dec 2008
Team & coworkers

Colleagues at Harts Of Stur

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2 education records

Dan Avery education

FAQ

Frequently asked questions about Dan Avery

Quick answers generated from the profile data available on this page.

What company does Dan Avery work for?

Dan Avery works for Harts Of Stur.

What is Dan Avery's role at Harts Of Stur?

Dan Avery is listed as Ecommerce Marketplace Manager at Harts Of Stur.

Where is Dan Avery based?

Dan Avery is based in Sturminster Newton, England, United Kingdom while working with Harts Of Stur.

What companies has Dan Avery worked for?

Dan Avery has worked for Harts Of Stur, Howdens, Screwfix, The Present Finder, and Phlexshop Ltd.

Who are Dan Avery's colleagues at Harts Of Stur?

Dan Avery's colleagues at Harts Of Stur include Gregory White, Lily Taylor, Clare S., Holly F, and Graham Hart.

How can I contact Dan Avery?

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What schools did Dan Avery attend?

Dan Avery holds Master Of Science (Msc), Advanced Computing from Bournemouth University.

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