What started off as an internship grew into a casual position at a bustling boutique agency working on SEO and digital marketing to help small businesses become visibile in a cluttered marketplace. Working with small businesses in Brisbane (and in some cases, interstate), I have been in charge of evaluating a company's current website, and social media presence in order to try and increase their search rankings on Google. This process helped me gain vital experience with a variety of… Show more What started off as an internship grew into a casual position at a bustling boutique agency working on SEO and digital marketing to help small businesses become visibile in a cluttered marketplace. Working with small businesses in Brisbane (and in some cases, interstate), I have been in charge of evaluating a company's current website, and social media presence in order to try and increase their search rankings on Google. This process helped me gain vital experience with a variety of SEO tools like Analytics and SEOProfiler whilst also getting a better understanding of what makes up Google's ever changing algorithm.On top of this, I also designed a few AdWords campaigns for companies that had never used it before and also remarketing campaigns in order to get old customers back to the clients website.In this role, I've learnt a lot about digital marketing, how it's constantly changing and how it all fits together. I've gained a lot of experience in working with businesses that may not have the largest budget and how to stretch it so that a campaign can be as effective as possible. Show less

When joining the team in the final weeks of my undergraduate degree, I joined the team as Head of the Video Games section. In this role I would write engaging content about all things video games; new releases, rumours and discussing trends to come. I also worked closely with the head of marketing, working on social media posts, user engagment and anything else that needed doing.After 8 months in this role, I moved into a new position at the start up where I was head of Customer… Show more When joining the team in the final weeks of my undergraduate degree, I joined the team as Head of the Video Games section. In this role I would write engaging content about all things video games; new releases, rumours and discussing trends to come. I also worked closely with the head of marketing, working on social media posts, user engagment and anything else that needed doing.After 8 months in this role, I moved into a new position at the start up where I was head of Customer Communication and took over more marketing roles. This included writing weekly updates about what the development team had made that week, reading customer feedback and providing that to the team, responding to social media messages and working on App Store Optimisation. In October, I started working closely with the CEO and founder on a rebranding of the company. This involved deciding on a new name, writing the new copy for the website and devising a relaunch marketing campaign.Graduating into a start up has been a great experience for me as I've had to become a Jack of all Trades right at the beginning of my career. I've had to learn to do a bit of everything in the Marketing spectrum that has lead me to become confident in the work that I do. It has also taught me a lot on being an independent contributor in the work place as I generally didn't have anyone to work with when it came to coming up with the relaunch campiagn. Show less

My internship includes writing article, and blog posts for a large variety of businesses from a wide range of markets. Due to the diversity of markets that the business operates in, I have learnt to adapt my writing style depending on the client. This has also helped me understand what type of writing styles I should implement depending on who the target market is. An example would be that a home renovator may have a more relaxed style than a workplace consultant. I have also learnt how to make… Show more My internship includes writing article, and blog posts for a large variety of businesses from a wide range of markets. Due to the diversity of markets that the business operates in, I have learnt to adapt my writing style depending on the client. This has also helped me understand what type of writing styles I should implement depending on who the target market is. An example would be that a home renovator may have a more relaxed style than a workplace consultant. I have also learnt how to make my copy more Google friendly in order to help businesses appear higher in a Google search result. Show less