Dan Wang Email & Phone Number

中国 上海市 静安区

中国 上海市

Brand Promotion Projects: • Lead and coordinate first-line brand projects, such as NVIDIA, Alibaba, Citrix, Vmware, NatApp, Nutanix. Responsible for: Annual brand promotion planning. Strategic marketing planning. User survey to the needs of business. Big event planning;Industry summit implementation. Digital Media Marketing: • Maintain customer relationship and launch digital marketing campaigns. • Profile User portraits for NVIDIA, segment their WeChat official account subscribers using tags. • Target accurate delivery of products and activities information to enhance customer stickiness. • Total an exposure of 100 W+ to brand soft texts, using KOL WeChat official account and professional media.Content Marketing and Planning: • Develop professional customer projects database. • Initiated Damai Classroom (大迈课堂) & NVIDIA Damai Open Course (NVIDIA 大迈公开课).• Carried out 20+ training sessions on the technology and application of the latest NVIDIA product lines, so that 1,500+ employees of the distribution channels receive empowerment training and build up awareness for Solution sales.Channel Enablement: • Build up two social networks respectively of users and partners, totaling 400+ persons. • Ensure high-quality content output.• Improve interactive stickiness between users and channels, by designing various channel reward mechanisms and technical Q&A sessions.• Establish brand awareness, and nurture leads in the sales funnel.Project Management: • From 0-1, plan and manage Ingram Micro's group-level market projects. • 2021 Ingram Micro China ONE Event, the digital project management model was used to track the registration status in real time with thousands of people and thousands of codes, and successfully mobilized the enthusiasm of sales staff for customer invitations, and finally brought 9k+ registrations, realizing the live broadcast website 24W+ PV, 2W+ UV, 4000 + audiences participated in the live-broadcast.

Shanghai City, China

Marketing:• Organize and plan the marketing activities of the Group and its brands.• Track the effect of marketing activities in time.• Adjust the activities implementation strategy when needed.• Give feedback on the overall marketing effects.• Write closing reports of the activities.Activity planning:• Coordinate with the marketing department to organize and plan project activities.• Enhance project activity and awareness through event hosting and value transmission.Channel management: • Lead construction, management and relationship maintenance of the Group’s market channels.Brand management: • Lead in maintaining sticky relationship with partners.• Realize brand exposure of the Group vie resource replacement and joint activities. • Improve industry visibility.Achievements:• On average, organized and planned 20+ meetings per year, involving summit forums, industry exhibitions, HROOT, HRTECH, HRVP, TopHR, and HREC.• Held 30+ “President Micro Lecture” and 10 “Private Board Salon” at Boss Hire (“Boss聘”), a brand of BRIDGE HR GROUP.

中国 上海市区

Marketing & Operation: • Operate the official website of Mecmesin (Shanghai) Ltd, synchronize contents with UK headquarters updates to ensure customers first-hand access to product information.• Initiate and operate WeChat official account, attracting 2000+ followers.• Set up a Wechat business account, getting appr. 10 product inquiries for sales per day.Web Promotion: • Lead the Baidu keyword promotion and Southeast Asian agent Google AdWords keyword search promotion, bringing appr. 20 product inquiry calls for sales with an input of 500 yuan per day. Market Budgeting: • Assist the Marketing Department in preparing the annual online and offline marketing plan and market budgets.• Prepare independently the annual report on the activities and budgets of the Marketing Department for approval by UK headquarters and to formulate the global market budget.Activity planning: • Plan and organize marketing activities to participate in industry exhibitions and seminars, and build customer relationship.• participated in 10+ industry exhibitions and appr. 10 channel meetings per year.Sales support: • Assist sales in making official quotations.• Provide weekly quotations and orders to UK headquarters. • Communicate customer orders and logistic status with UK headquarters.• Assist sales to achieve 5 million monthly performances.