Dana Pacelli Email & Phone Number

New York, Ny, Us

New Haven, Ct

• Coordinate execution of email broadcast campaigns, public relations, marketing trade shows and events, customer communications, and other marketing plans.• Manage lead generational, and operational email campaigns on a monthly basis.• Compose event pre and post conference emails • Create departmental marketing process and implement marketing procedures.• Analyze the results of company advertisement and marketing campaigns – Tracked campaign results, prepared reports on performance analysis of past campaigns and offered corrective recommendations regarding concurrent programs.

New Haven Ct

• Negotiated sponsorships, supervised event logistics and managed conference registrations• Tracked conference leads, sponsorship cost and ran monthly reports to determine event return on investment• Managed marketing expense reports bi-monthly.• Provide necessary coordination to monthly, weekly and periodical sales and marketing operations. • Direct the planning and execution of corporate events (conferences, meetings, client events) for the entire company.• Select and serve as primary point of contact for all vendors• Coordinated annual company conference for over 200 clients by managing core responsibilities:-Venue Selection-Vendor Negotiation-Event Marketing, creating a communication schedule and executing all external client communications-F&B Arrangements-Ordering Supplies-Travel Arrangements-Managing Budget-Assisting in content creation of conference brochure, advertisements and session information.-Creating sponsorship opportunities to increase event revenue.

New Haven, Ct

-Created des• Created design work including billboard design, brochures, promotional posters and print advertisement campaigns.• Assisted on press releases, magazine layouts and copywriting.• Contributed on presentation preparation, advertisements, company research, competitive intelligence and other duties as needed.• Designed using the Creative Suite software.

Waterbury Ct

• Work directly with the Marketing Manager on the following projects:-Creation of promotional posters used on store premises to highlight and promote vendors and products.-Design of corporate brochures that were implemented and used by the company to highlight new promotions.-Craft customer appreciation brochures to target existing vendors.-Generate PowerPoint presentations to introduce and promote new company products to both new and existing clients.

Bachelor'S Degree; 2010, Communications; Advertising And Promotions; Program

Associates; Bachelor'S, Communication