Dana Shrader (Vandercook)
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Dana Shrader (Vandercook) Email & Phone Number

SVP, Planning at Universal McCann at UM Worldwide
Location: Detroit, Michigan, United States 6 work roles 2 schools
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Current company
Role
SVP, Planning at Universal McCann
Location
Detroit, Michigan, United States
Company size

Who is Dana Shrader (Vandercook)? Overview

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Quick answer

Dana Shrader (Vandercook) is listed as SVP, Planning at Universal McCann at UM Worldwide, a with 2514 employees, based in Detroit, Michigan, United States. AeroLeads shows a matched LinkedIn profile for Dana Shrader (Vandercook).

Dana Shrader (Vandercook) previously worked as SVP, Planning at Um Worldwide and Partner, Portfiolio Management at Universal Mccann. Dana Shrader (Vandercook) holds Bachelor Of Arts, Advertising from Michigan State University.

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Email format at UM Worldwide

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UM Worldwide

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Profile bio

About Dana Shrader (Vandercook)

Accomplished media and marketing professional with 20+ years of experience and demonstrated success building multi-media campaigns for challenger and established brands across automotive and finance categories.-Strategic planning for launch and continuity media plans delivering on client objectives-Cross platform plannning, investment and activation knowledge across Linear, direct response tv, video/OTT/CTV, display, radio, streaming audio, podcast, print and OOH. -Data driven approach to integrated marketing solutions based on audience insights, modeling, planning best practices and thought leadership-Steward branded content/entertainment development and experiential promotions with media partners. -Budget development and management across enterprise advertisers-C-Suite client presentation development and presenting experience-Coordination of projects across various agency partners and stakeholders-Management of large integrated teams with focus on growth

Current workplace

Dana Shrader (Vandercook)'s current company

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UM Worldwide
Um Worldwide
SVP, Planning at Universal McCann
new york, new york, united states
Website
Employees
2514
AeroLeads page
6 roles

Dana Shrader (Vandercook) work experience

A career timeline built from the work history available for this profile.

Svp, Planning

Current

Detroit, Michigan, United States

Accomplished media and marketing professional with 20+ years of experience and demonstrated success building multi-media campaigns for challenger and established brands across automotive and finance categories.

Sep 2018 - Present

Partner, Portfiolio Management

Birmingham, Mi

Apr 2012 - Feb 2024

Svp, Portfolio Management

Universal Mccann

Detroit, Mi

Sep 2018 - Feb 2024

Media Supervisor

Starcom Worldwide

Create launch and continuity multi-media plans for Chevrolet and Cadillac brandsActivate and steward campaigns across all mediums: TV, Digital, Print, Outdoor and Radio

Oct 2007 - Jul 2012

Media Supervisor

Mediaedge:Cia Team Detroit

April 2007- October 2007·Developed and implemented cross platform national media plans for Lincoln Mercury

Jul 2002 - Oct 2007

Senior Media Planner/ Media Planner

Negotiated print positioning and added value opportunitiesInvestigated media opportunities that align with brand strategy to enhance brand awarenessMaintained monthly and quarterly client budget documentsTrained assistant planners in media fundamentals and media research tools

Jul 2002 - Apr 2007
Team & coworkers

Colleagues at UM Worldwide

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2 education records

Dana Shrader (Vandercook) education

Independent Study, Advertising

FAQ

Frequently asked questions about Dana Shrader (Vandercook)

Quick answers generated from the profile data available on this page.

What company does Dana Shrader (Vandercook) work for?

Dana Shrader (Vandercook) works for UM Worldwide.

What is Dana Shrader (Vandercook)'s role at UM Worldwide?

Dana Shrader (Vandercook) is listed as SVP, Planning at Universal McCann at UM Worldwide.

Where is Dana Shrader (Vandercook) based?

Dana Shrader (Vandercook) is based in Detroit, Michigan, United States while working with UM Worldwide.

What companies has Dana Shrader (Vandercook) worked for?

Dana Shrader (Vandercook) has worked for Um Worldwide, Universal Mccann, Starcom Worldwide, Mediaedge:Cia Team Detroit, and Lincoln/Mercury National.

Who are Dana Shrader (Vandercook)'s colleagues at UM Worldwide?

Dana Shrader (Vandercook)'s colleagues at UM Worldwide include Nicholas Bertone, Masonor Putu, Timothy John Barbin, Marina Sampaio, and Areej Zafran.

How can I contact Dana Shrader (Vandercook)?

You can use AeroLeads to view verified contact signals for Dana Shrader (Vandercook) at UM Worldwide, including work email, phone, and LinkedIn data when available.

What schools did Dana Shrader (Vandercook) attend?

Dana Shrader (Vandercook) holds Bachelor Of Arts, Advertising from Michigan State University.

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