Dan Davidson personal email
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Senior level marketing executive with broad management experience. A top industry talent and an innovative practitioner of integrated marketing (including online applications). Strong leadership and development skills. Extensive history of driving successful P&L results. Highly productive in an entrepreneurial atmosphere. Special expertise in strategic target marketing and CRM. A proven winner with an outstanding record of success. Also experienced in operations management, finance and sales management. Equally at ease on the client side or the supplier side of the business equation.Broadly experienced integrated marketing professional with special expertise in Database Marketing, CRM, Integrated Marketing, CPG, Retail. Focus on Loyalty Marketing & Retention, Acquisition, Reactivation, Cross Sell, Up Sell and Heavy Users. Expertise in marketing strategy, tactics, metrics, program management and continuous planning.Interested in a challenging opportunity that would utilize my full array of talents, skills and knowledge so that I can make substantial contributions to a top quality organization. The opportunity to be rewarded in direct proportion to the contributions I deliver.Industry, category and market experience:•Consumer packaged goods, consumer goods general, travel & leisure (rental car, resorts), foods (cereal, bakery, frozen, baby, kids, pets, etc.), battery, agriculture (hobby and commercial), C-Store, agency.•Business to consumer, business to business, mass merchandise (grocery, discount, club, field sales, trade marketing), dealer, distributor, direct to consumer, franchise.Specialties: Innovative integrated marketer (online/offline). History of driving P&L results. Special expertise in strategic target marketing. Experienced in operations, finance and sales management. At ease on client side or supplier side. •Consumer packaged goods, consumer general, travel & leisure, foods, battery, agriculture, agency.•B2C, B2B, mass (grocery, discount, club, sales, field sales, trade marketing), dealer, distributor, franchise, DTC,.
Davidson Marketing Network
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President And CeoDavidson Marketing NetworkChesterfield, Mo, Us
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President & CeoDavidson Marketing Network Jan 2005 - PresentRichmond Heights, MissouriBroadly experienced integrated marketing professional providing strategy, tactics, metrics and program management.Particular expertise in Database Marketing, CRM and Integrated Marketing strategies. Focus on Loyalty, Acquisition, cross sell and upsell. •Launched a St. Louis based marketing consultancy designed to help business of all sizes and levels of sophistication.•Worked with Energizer Battery, SMR Financial, Purina Mills, Inc. and others.•Developed high impact marketing programs designed to drive new brand awareness and trial and loyalty.•Integrated direct mail, e-mail, search engine marketing, etc. with existing brand positioning.
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Lead Consultant, Packaged GoodsAcxiom Mar 2007 - Feb 2008Subject Matter Expert (SME) working with Packaged Goods clients such as Unilever. -
Director Of MarketingEnterprise Rent-A-Car 2001 - 2005•Recruited to bring database marketing and CRM capabilities up to speed for the organization.•Assumed responsibility for all consumer promotional marketing activities including consumer promotion, e-mail, database marketing, on-line affiliate marketing, search engine marketing, yellow page directory marketing and Internet Yellow Page marketing (IYP’s).•Recruited a new integrated marketing team to manage these consumer marketing initiatives.•Achieved record setting results each year in every measured marketing metric.•Worked in close collaboration with top outside resources including MediaVest, PHD Media, Simmons Research, MRI, Spectra, Claritas, AF&G, etc. -
Director Of Database Marketing, CrmRalston Purina Company 1990 - 2001•Developed a strategic plan and corporate approach for targeted database marketing at Ralston Purina.•Secured funding from five separate business units to develop a multi-million household database that at inception, became one of the largest, most sophisticated in the packaged goods industry.•Built and led a Strategic Target Marketing Group that consistently and substantially grew client billings.•Designed CRM programs to help brand management achieve key marketing objectives. Generated client billings across all primary business units of Ralston Purina and established business from outside clients.•One of only three consumer goods companies to receive the maximum rating of 100 for commitment to database marketing (DBM/Scan). Named the most innovative database marketer in the packaged goods industry (Direct Magazine). -
Director Of Consumer ProductsPurina Mills 1982 - 1990•Responsible for increasing distribution of consumer products (all trade channels including distributors).•Directed the development and execution of multiple brand promotions for two years, achieving record volume and profits.•Headed Customer Assistance, Selling Support, Communications and Public Relations.
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Director Of OperationsRalston Purina Company, Purina Mills Division 1986 - 1988•P&L responsibility with gross sales of $60 million at four manufacturing facilities in a five state area.•Thirteen direct management reports including all functional areas: production, purchasing, transportation, credit and controller. One hundred twenty one total employees.•Served in two regions with both in the top five most profitable in the country. Maintained profitability in the North Central Area after inheriting the loss of the area's largest key account.•Initiated new performance management system resulting in 20% overall productivity improvement.
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Assistant Division Sales ManagerRalston Purina Company, Purina Mills Division 1984 - 1986•Supervised ten District Managers. Established an entirely new network of wholesale distributors among long standing existing dealer network.•Lead a major new product launch into this new distribution channel resulting in dramatic incremental profits.•Sales performance won GSAB (General Sales Advisory Board) honors and an awards trip to Maui, Hawaii.•Achievements lead to a promotion to Director of Operations position, a jump of three organizational levels and into a new functional area of responsibility.
Dan Davidson Skills
Dan Davidson Education Details
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Business Administration -
Business & Economics
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Republic High School
Frequently Asked Questions about Dan Davidson
What company does Dan Davidson work for?
Dan Davidson works for Davidson Marketing Network
What is Dan Davidson's role at the current company?
Dan Davidson's current role is President and CEO.
What is Dan Davidson's email address?
Dan Davidson's email address is da****@****hoo.com
What is Dan Davidson's direct phone number?
Dan Davidson's direct phone number is +141729*****
What schools did Dan Davidson attend?
Dan Davidson attended Drury University, Drury University, Republic High School.
What are some of Dan Davidson's interests?
Dan Davidson has interest in New Technology, Physical Fitness, Sailing Rams (Nfl), Integrated Marketing, Crm, Marketing Innovation.
What skills is Dan Davidson known for?
Dan Davidson has skills like Marketing Automation, Budgets, Operations Management, Brand Architecture, Fmcg, B2b, Sales.
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Dan Davidson
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Dan Davidson
Established Radio/Tv Talent, V/O Talent/Training Films, Int'L & Nashville, Tn Emcee Exp, Nat'L Network/Top 20 Mkt ExpNashville Metropolitan Area
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