Dan Hansen Email & Phone Number

Whitefish, Mt, Us

Glacier Park Collection

Whitefish, Montana, United States

Whitefish, Montana

-Manage and report on social media, website and digital newsletters.-Management of creative and digital agencies.-Manage the production of all collateral including the annual destination travel guide.-Capture and editing of photo and video assets, drone operation.-Represent Explore Whitefish at trade shows and group sales functions.-Special projects as they arise (COVID Safety Campaign, Visitor Information Kiosks, Webcam Installation, WIFI Kiosks, Be a Friend of The Fish campaign, Protect Our Winters video, etc.)-Monthly progress reports to the Board of Directors.-Schedule and conduct familiarization tours for visiting sales reps.-Creation of annual marketing plan and budget.-Establish partnerships with Protect Our Winters and Leave No Trace; maintain relationships with local partners.-Research and purchase promo items.

Whitefish, Mt

-Work with clients to provide high level vision and marketing strategy.-Video Production: write scripts, shoot and edit video.-Social media account management and reporting.-Copywriting and basic web design.-Perform market research to define client targets and analysis of competition.

Whitefish, Mt

-Managed all aspects of client communication including initial contact, contract preparation, billing and continuous monitoring of work schedule to ensure that client needs are being met.-Tracked all projects to ensure that we are on time and on budget.-Managed workflow for employees and monitor efficiency.

Whitefish, Mt

-Hired and managed a Marketing Coordinator and assigned day-to-day tasks.-Managed all aspects of marketing, public relations and social media functions.-Planning and launch of a new website, perform website edits as needed.-Annual budget creation and monthly monitoring of expenditures.-Oversaw all social media efforts including Facebook, Twitter, Instagram and blog.

Mammoth Lakes, Ca

-Developed and implemented public relations strategies to increase awareness of Mammoth to traditional (southern California, national) and new (northern California) target markets.-Established Mammoth’s social media program and helped a team develop it into the number one ski resort presence on Facebook worldwide.-Developed relationships with key media contacts including television, newspaper, magazine, blog, web and social media and handled all media requests.-Successfully created, pitched and distributed all press materials.-Tracked Mammoth Mountain’s total publicity value and compiled results into monthly reports, which increased from $8MM annually (07-08 season) to $24.5MM annually (10-11 season).-Invited and hosted media for press trips and individual visits throughout the year.-Conducted in-person visits to television stations in major California markets.-Coordinated with NASJA to begin planning for the 2013 NASJA National Meeting in Mammoth.-Hired and managed a team of snow reporters.

Mammoth Lakes, Ca

-Managed snow reporting team and process.-Created and distributed press releases, fact sheets, press kits and other media materials.-Media tracking and reporting.

-Performed daily snow reporting duties and on-camera snow reports.-Created press releases, satellite uplink alerts and fact sheets.-Represented resort at regional trade shows.

-Tracked sales through Nielsen SoundScan.-Assisted the marketing team with various promotions-Performed in-store product counts-Designed flyers for events-Prepared advance copy CD promo mailings