Dani Sorenson Email & Phone Number

St. George, UT, US

At Solitude, I enjoy the fast paced environment where no two days are alike. Here I oversee our resort signage, collateral, and branding and work to convey a consistent brand identity across departments. I capture compelling photo and video assets for same-day social media content, getting out on the slopes with athletes and ambassadors. I bring creative.

Played an integral role on the marketing team at the corporate office. Monitored and maintained proper website functionality and product relevance. Uploaded all products to the online store. Communicated frequently with franchise owners nationwide to manage their online presence. Supported with social media and directing of photo shoots.

Created graphics for social media and collateral pieces. My role also included designing marketing and promotional materials and assisting with UX improvements.

I worked with The USWRF as a project manager in preparation for their annual conference. Here I was responsible for updating the conference graphics, digital marketing materials, and website.

Designed and maintained complex, customized e-commerce websites optimized for both mobile and desktop usage. I was also responsible for developing a social media strategy and implementing it across multiple platforms.

I focused on designing one WordPress website per month. I gained experience using Beaver Builder, Elementor, WP Bakery and custom CMS platforms.

Developed and executed coaching plans for hundreds of youth enrolled in our various sports programs.

I used CRM to track and discover leads. I created individualized training plans for a wide variety of clients each week.