Senior Manager – Ecommerce And Commercial Strategy
Current- Building strategic plans to drive revenue and chart positions through ecommerce, merchandise and ticketing opportunities. Particularly focused on album release strategy and physical music sales via d2c.
- Negotiating commercial opportunities and campaign budgets.
- Campaign management - Driving audience growth, engagement and repeat purchase.
- Product management - Managing design direction and creative approvals, collaborating with designers and production partners to ensure assets and products meet specifications and deadlines.
- Marketing - Build commercial strategies for album releases - including creative marketing ideation, campaign management and leveraging marketing and engagement opportunities
- Collaborate and bring together label marketing, PR and partners to activate campaigns to drive traffic, engagement and sales for new releases and ecommerce offerings, and to build stronger connections between fans and.