• Lead designer on the editor platform migration that resulted in +60% customer satisfaction• Redesigned the product pages resulting in a +15% conversion rate• Spearheaded the A/B testing initiative which drove +500% A/B testing velocity sans Eng resources• Hired and onboarded multiple designers, ensuring understanding of the design process, expectations, resourcing, and cross-team collaboration• Translates core business goals utilizing customer sentiment to collaboratively guide the product roadmap, identifying areas of opportunity to improve the user experience and drive growth• Work with cross-functional teams, synthesizing and incorporating design thinking into product development to forge a more holistic customer experience

• Specializes in designing scalable web solutions for growing businesses. • Creates innovative brand identities and constructs branding guidelinesto reinforce the company's voice.

• Designed an insurance claim lifecycle management app which delivered positive ROI by increasing agent efficiency by 40%, reducing errors by 20%, and significantly decreasing the overall cost-per-claim.• Lead Designer on an internal remittance processing application which doubled payment throughput and cut reallocations by 40%.• Collaborated with internal stakeholders and ortho practices in providing iterative QoL updates to our customer-facing SAAS suite.• Co-spearhead our design system initiative, working with dev and design to bring consistency and efficiency to our development process.

• Led UX/UI for Dignity Health on two internal-employee native apps supporting their medical technology initiative.• Directed the UX/UI assisting Dish in revamping and modernizing their it ticketing system utilizing a task-focused approach.• Assisted in crafting experience-focused solutions for sow client presentations balancing client needs and budgetary restraints.

• Led UI on the high-visibility Support and Billing portals which attained an 11% increase in flow completion and a 4% increase in usage.• Collaborated with cross-functional teams and stakeholders including a11y and dev, to strategize, create, and deliver high-quality products.• Led UI on the Customer Service Transformation Billing Team which spearheads innovation through rapid prototyping solutions.• Assisted in the definition, build, and iteration on the design system.• Managed and developed multiple platforms icon sets and fonts.• Led UI on the successful launch of the B2B profile management portal.

• Engaged with marketers, advertisers, and users to develop KPIs and business requirements.• Led a complete email marketing overhaul for periOperative Registered Nurses—AORN, which generated double-digit increases in open-rate and click-rate as well as an 82% increase in ad revenue generation.

Established and curated all branding, website assets, client presentations, marketing materials, signage, advertising, and in-house design services.

• Assisted the UX team in user research, personas, wireframes, lo and hi-fi mockups, and functional prototyping.• Supported the development of the design pattern library.

Created and maintained both websites. Designed the logo and branding experience for PLACES. Updated the PALS brand. Lead instructional meetings on utilizing new features of the webpage and branding materials.

Developed and maintained a 150+ user Windows network and prepared the network for the NWEA & HSA testing environment. Setup and maintained a print server with user management. Taught 9-12 core subjects and computer programming.

I taught: programming, digital music creation, graphic design, yearbook and html courses over the course of a one year grant.