Driving Google Products knowledge & evolution across existing client base; improving all things Google with integration across different disciplines, departments & with other agencies, help drive new business & existing business growth by being the go to person for all things Google & becoming a trusted client partner.

I take people out of the office, get them Moving & Mindful, to help them (re)discover their passions in life. I do this by focusing on three pillars:Movement: Building functionally strong & mobile bodies by a mix of modalities, yoga, strength & movement, gymnastics etc.Breath: A range of breathing techniques designed to energise the body, help reduce stress / anxiety & improve training / mental performance to help build strong bodies & minds.Mindfulness: Growing awareness to our behaviour, thought patterns & understanding our emotional triggers. Enabling us to be more mindful of how we view & interact with the world around us, the people in it & most importantly, ourselves.

Driving digital media knowledge & evolution across existing client base; improving media integration across different disciplines and agencies, driving new business & existing business growth.Key Roles & Responsibilities:- Overseeing all Client, People, Deliverable and Solutions for our Media Department- New Business Lead for Media within Digitas Pitch Team- Lead integration with wider Groupe Agencies to drive growth of Media Department- As a member of Senior Leadership team, input & guide into company growth & development plans

Building 303MullenLowes' digital media department from the ground up & heading digital media operations for the agency. Driving digital uptake and knowledge across the client base; improving digital integration across 303MullenLowes' different functions and teams; building high-level strategic relationships with key digital publishers & platforms.Key Responsibilities include:• Building the digital media department from a team of one to a team of six encompassing all key digital platforms (SEO/SEM/Digital Display/Programmatic/Analytics)• Creation of & up take of processes from planning / buying, to ad serving, reporting & finance.• Driving team culture & developing team road-map for training to individual progression plans• Leading digital media strategy for key clients & overseeing all digital media output from the department• Integrating with wider agency teams such as creative / production etc.• Building high-level key partnerships with digital publishers & platforms to 303MullenLowe was getting the most out of its partners e.g. negotiating ad serving rates • Managing PNL for the department & working with the General Manager, Head of Media & CEO to develop pipeline / future growth of existing clients & new business

Key Task & Responsibilities include'• Builds a Trusted Adviser relationship with senior and day-to-day clients - understanding their needs, wants, expectations and idiosyncrasies• Working with Strategy department to create yearly / campaign based strategic direction for clients that can then be brought to life in supplementation planning.o A key part of this was the creation of measurement plans & KPIs across all online & offline media channels.• Leading/overseeing strategic implementation planning, presentation, trading and reporting processes for my section of the team ensuring quality and timely output • As the senior ‘digital’ person for the client I had to be skilled & knowledgeable across PPC, SEO, Digital Display, Social & Programmatic in order to be able to lead conversations on any of these areas.• Keeping up with digital media trends most relevant for my client portfolio and providing a POV on future trends• Building collaborative and respectful relationship with key agency partners i.e. Creative agencies & publishers.• Assisting the team leader in spotting new commercial opportunities across my client portfolio & building business cases to clients to up sell.• Forecasting & managing the Preferred Partners investment levels to ensure that a) we are providing accurate investment forecasts for senior management & b) that the team are then hitting these targets with each of our publisher partners.• Coaching & developing the Digital / Biddable managers with their day to day workload, career development & direct reports; helping them craft advancement plans & goal setting for the junior members of the team.• Ensuring my team collaborate effectively with other team members such as Strategy, Owned & Earned and Data & Knowledge teams to create a unified experience for clients.

• Day to day management of PPC accounts across multiple search platforms including Google, Yahoo, Bing, Adlux & Baidu• Management of account budget weighting & daily spending• Gain knowledge of client’s business needs & objectives• Analyse campaign results data & identify trends • Prepare & lead client facing presentations/ conference calls & weekly meetings.• Develop project plans & deliverable timelines• Manage project plan to ensure that your client’s campaigns are delivering (metric & budget) on schedule.• Recommend strategic and appropriate search budgets as part of a wider media solution.• Use of 3rd party tracking tools such as Kenshoo• Make use of competitor analysis tools, in this case Adgooroo• Maintain knowledge of client's business, competition and latest industry news and trends.• Reviews keyword lists, landing pages, and estimates• Be responsible for tracking tag implementation where necessary• Provide analysis and executive summary for quarterly & annual activity reviews.• Assists in training junior team members in job duties and processes. • Prepare case studies for new business pitches & present if required• Develop & maintain trusted relationships with clients• Create, implement & maintain & report on Facebook PPC campaigns • Be responsible for billings & invoices are loaded in to finance system correctly & are sent out on time to clients

• Day to day management of PPC accounts across multiple search engines • PPC account management, responsibilities included• PPC Strategy, Campaign Implementation, Optimisation strategies, Reporting, Budget Management & Billing• Use of 3rd party tracking tools such as Google Dart Search, DFA Report Central, Omniture Search Center & Site Catalyst & Click2Sales • Create reports, additional analysis and recommendations for client review• Develop & maintain project plans & timelines• Recommend search budget as part of a wider cross channel media plan• Reviews keyword list, landing pages & provide recommendations to client• Develop a trusted partner relationship with clients• Knowledge of client's business aims, competition and latest industry news and trends• Create & lead presentations, face to face meetings & conference calls with both Clients & other members of staff• Creation of specially aimed campaigns including• Responsibility for tracking tags from creation to implementation & performance there after• Liaising with trafficking team & client regarding any issues that arise once tags are active• Responsibility for booking & reconciling monthly finances across all clients• Responsible for training & workload management of junior member of staff

• Sole responsibility for PPC account management, responsibilities included• PPC Strategy, Campaign Implementation, Optimisations & Reporting • Responsible for setting up and managing small time / early SEO strategies e.g. setting up reciprocal and ‘backward’ links for the Performance Direct website• Dealing with Aggregators & Affiliates on a daily basis & reporting to the Marketing Manager • Creating HTML emails for EM mail shots• Data Handling & List Management - Sorting, preparing and delivering data records to 3rd parties• Dealing with service providers when problems occur, such as ‘Open GI’, ‘ACS Call recordings’ and ‘Star Message Labs’, the internet crashing, or the email provider failing.• Other around the office support roles such as IT system management in the absence of the IT Manager.