Daniel Batey is a I love Data. At Union Data we analyse and demystify data to solve big business challenges and uncover value. at Union Data. He possess expertise in direct marketing, segmentation, marketing strategy, strategy, analytics and 26 more skills. Colleagues describe him as "I worked closely with Daniel on a number of clients across multiple sectors and always found him to be extremely knowledgeable in terms of data analytics, customer lifecycle modelling and database marketing. Daniel has considerable experience in CRM and the technical knowhow to mine customer insights and turn them into actionable campaigns that engage and retain customers. Just as importantly, Daniel was a pleasure to work. Always friendly and engaging, and always happy to help or provide guidance where it's needed. I was new to the world of CRM when I joined and Daniel supported me on a very steep learning curve. I would highly recommend Daniel to any client looking for data analytics and CRM support." and "I like Daniel. He talks my language. He’s also bi- lingual in that he can talk geekspeak but also understands commercial and creative marketing. His pitch is a no brainer really.His work works and ensures you get more bang for your buck. I’d thoroughly recommend him. And have."